Cafe Classic: Excessively Successful Incentives
Compensation Cafe
AUGUST 3, 2021
Editor's Note: In this Classic cautionary tale, Jim Brennan (using the 2016 Wells Fargo incentive disaster as his beginning "case in point") reminds us of how easily even reward plans designed with the best intentions can misfire. The only thing worse than an incentive that doesn’t work is one that works all too well.
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