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What is Employer Branding and How Can You Manage (and Safeguard) It?

GetFive

What’s an employer brand? An employer brand is a term coined sometime during the 1990s. It means, simply, an employer’s reputation. Let’s do a deep dive into employer brand. Corporate culture and your employer brand.

11 simple steps to improve your employer branding

cipHR

A strong, positive employer brand can really make your organisation stand out in the competition hiring market. Deploy some or all of these ideas to boost your branding. Here are 11 simple steps you can take to develop a strong employer brand. .

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Employer Branding 101: How to Attract Millennials?

Glints

When it comes to hiring, that spells out a new reality for employers. One avenue to explore that can drastically improve your status as a millennial magnet is employer branding. How important can employer branding possibly be? appeared first on Glints Employers.

Top HR & Recruiting Resources to Use in 2018

ClearCompany HRM

While everyone is setting their 2018 goals, now is also a great time to refresh yourself on key learnings from 2017. 2017 Goal is Overdue: Diversity Statistics That Will Make You Rethink Your Hiring Decisions. Companies need diversity.

SHIFT BLOG SERIES: LESSONS IN EMPLOYER BRAND FROM DELTA’S CUSTOMER EXPERIENCE

exaqueo

In the past year, Delta Air Lines was named: Most On-Time Global Airline by Flight Global Most Innovative Companies Worldwide by Fast Company One of Fortune magazine’s Most Admired Companies for the fifth consecutive year In the first half of 2018, Delta’s net promoter score (NPS) was 43.9%, up 187% from its 2010 score (15.3%) ( Inc.com ). Power’s 2018 North America Airline Customer Satisfaction ratings , Delta ranks second (only eight points below the #1 spot).

How Companies are Using LinkedIn Carousel Ads to Build Their Employer Brand

Linkedin Talent Blog

Because of that, companies looking to build their employer brand can use visual storytelling to stand out from the crowd. Philips , Enterprise , and Star TV all know the value of a strong employer brand. Star TV Network tells a compelling employer brand story.

Indeed Interactive 2018 Highlights: Most Valuable Tweets

Ongig

They provide important data and insights that help employers improve their recruiting processes. Employer Branding. Diversity and Inclusion. Kathleen Teixeira (@KathleenToronto) May 15, 2018. Recruitment #Recruiting #Employers pic.twitter.com/uJ35Bxr9TN. Indeed (@indeed) May 15, 2018. Indeed (@indeed) May 16, 2018. Indeed (@indeed) May 16, 2018. Indeed (@indeed) May 16, 2018. Indeed (@indeed) May 16, 2018.

Conference Twitter Primer #HRtechConf 2018

Advos

Dates: September 11-14, 2018. RitaMitjans : Mom, Harvard ’90, Chief Diversity & Corporate Social Responsibility Officer. d_lux_brand : Fierce advocate for pay equity, gender equality, and diversity and inclusion within the workplace. For employers: [link].

Your Hiring Process Impacts Your Culture

HR Bartender

I like to think that we all know diversity in the workplace produces positive results to the bottom-line. But did you know that people are looking at a company’s diversity as part of their investment strategy? And diversity is part of the criteria.

Innovative HR and Why Technology Innovators Can’t Survive Without It

Visier

87% of technology CEOs are confident about their revenue growth in 2018 and 93% over the next three years , according to PWC’s 21st Annual Global CEO Survey. Develop The Right Mix of Workforce Diversity. A drop in diversity at different stages requires a different response.

Gender inclusion in the workplace: Going beyond diversity

Workable

Diversity vs. Inclusion: why they’re not the same. It’s not by chance that when we talk about diverse teams and diverse workplaces, we, ultimately, mention diversity and inclusion (D&I). It’s not just offensive, sexist comments during meetings.

Optimizing for the Future: Now Is the Time for Mid-Market TA Strategy

Bersin with Deloitte

Posted by Denise Moulton on February 28, 2018. Candidates may not know mid-market companies, and therefore may lack the excitement that comes with other big-name employment brands. Source: Bersin, Deloitte Consulting LLP, 2018.

The most common recruiting challenges and how to overcome them

Workable

Building a strong employer brand. A good employer brand helps you attract and engage better candidates. Organizations that invest in employer branding are three times more likely to make a quality hire. And above all, be a good employer and it’ll show.”.

Workplace Diversity: Does Your Company Have What Women Expect?

Yello

According to the World Economic Forum, out of 149 countries, in 2018 the U.S. Waiting to play catch-up is not an option for employers when half the talent pool is on the line. Women Want to Work for Diverse and Inclusive Employers . Is workplace diversity important? .

Conference Twitter Primer ERE Recruiting Conference #ERERC 2018

Advos

Dates: October 15-17, 2018. Recruiting #Sourcecon #Recruitment #Diversity #Recruiter #Staffing #Talentmatters #API #Engagement #TalentAcquisition #HRIS #Screening #StrategicHR #BackgroundScreening. Conference Twitter Primerfor #ERERC 2018 via @HRmarketer Click To Tweet.

Level Up Your Recruiting Like a No. 1 Best Place to Work

Spark Hire

15:50 Creating an award-winning employer brand. It seemed like a really good, diverse, fun group to be a part of. So the 2018 hiring for us right now is more going to be about strategic hiring. Let’s jump into employer branding.

Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]

Ongig

This includes general HR blogs, recruiting blogs, talent acquisition blogs, employer branding blogs and more. Employer Branding. Employer Branding. What Are the Benefits of Diversity in the Workplace? Diversity Insight. Employer Branding Blog.

Generational Profiling – The Newest Trend in Recruiting!

The Tim Sackett Project

Take a look at the average age of these super popular tech brands: You don’t have to be a genius to understand what’s going on in hiring in these companies. You hear “Generational Profiling” when CEOs of Fortune companies speak at shareholder meetings.

5 Must-Read Digital HR and HR Tech Articles of June 2018

Digital HR Tech

Welcome to this brand new edition of our ‘Must-Read Digital HR and HR Tech Articles’. 4: 7 Critical Elements of Best-in-Class Diversity and Inclusion Strategies. Halter has found that there are seven critical elements of best-in-class diversity and inclusion strategies: 1.

Diversity in the Workplace – Do You Have What Women Want?

Blu Ivy Group

#MeToo Movement Sheds Light on Gender Diversity Gaps In Employer Brands. in place (International Labor Org), policies are not enough to shift the brand and culture. plans will never achieve true gender diversity. demographics are leaving their employers.

Overcome These Two Obstacles to Achieve Greater Diversity

Eightfold

Many CEOs and CHROs say their companies can’t find or keep diverse talent , even though they prioritize D&I programs. Their great intentions run into two intractable obstacles when it comes to building a stronger, smarter, more diverse workforce. Our Biases Stand in the Way of Diversity. The first obstacle to greater diversity is simple: You and your people are biased. Your Company Has a Brand as a Workplace. AI Solves the Obstacles to Diversity.

Hiring for culture fit: The key to attracting and retaining talent

Workable

In her book, Lee-Anne provides a thought-provoking analysis of the diverse needs of different generations and she highlights: The times have changed, what employees want has changed. Whether your culture is broken, a bit off or brand new, take a moment to think about your values.

Optimizing for the Future: Now Is the Time for Mid-Market TA Strategy

HR Times

Posted by Denise Moulton on February 28, 2018. Candidates may not know mid-market companies, and therefore may lack the excitement that comes with other big-name employment brands. Source: Bersin, Deloitte Consulting LLP, 2018.

Developing Internal Blogging Teams

NoExcusesHR

So, you've finally decided to execute on a robust employer brand strategy. 1 - Identify several employees who have an interest in building their brand, supporting the organization, and aren't shy! Stay connected, meet for coffee, and talk through their challenges!

Optimizing for the Future: Now Is the Time for Mid-Market TA Strategy

HR Times

Posted by Denise Moulton on February 28, 2018. Candidates may not know mid-market companies, and therefore may lack the excitement that comes with other big-name employment brands. Source: Bersin, Deloitte Consulting LLP, 2018.

Impress Your CEO With These Strategic Business Impact Recruiting Metrics

Visier

Then report the quality of hire, revenue generated, diversity, position vacancy days and the retention rate of new hires in these prioritized jobs. Hiring top diversity talent into “customer and product impact jobs”. In my companion article entitled “ Influence Your CEO With WOW And OW!

Employee Well-Being: Is It Critical For Your Growth Strategy?

SuccessFactors

Studies have found that this well-rounded approach supports and improves workforce inclusion, diversity, and, consequentially, better innovation and performance.”. As more people get involved, the program can change to meet employee needs – and things just get better across the board.”.

A Diversity Hiring Platform's CEO Shares 4 Tactics for Building More Diverse Teams

Linkedin Talent Blog

Like many others, Porter Braswell has a diversity challenge at his company. But, building truly diverse companies isn't easy. In fact, LinkedIn’s Global Recruiting Trends 2018 shows diversity to be the No. Are you getting a more diverse slate of applicants?

Add AI-Powered Talent Management to Greenhouse ATS in 4 Hours

Eightfold

At the office, there’s probably not a lot you can get finished in half a day: You can have a few meetings, give several interviews, maybe write a report. The combination of our platforms gives our joint customers an efficient way to grow their teams and build their employer brand.

5 Ways to Show Candidates Your Company is Committed to Diversity

Linkedin Talent Blog

Diversity used to be a box that companies checked. According to the Global Recruiting Trends 2018 report , companies are prioritizing diversity to build stronger cultures and bigger bottom lines. Include photos (and voices) of diverse employees in web and print materials.

5 Tips for Creating a Company Career Blog That Recruits For You

Ongig

Programs and Initiative — Diversity, Women in Tech, Internships. Employer BrandingEmployer of Choice Awards. Here are a couple examples of specific career blog post headlines: Where Passion Meets Reason : The role of the art expert in insurance. Recruiting Strategies Company Career Blogs Company Career Page Day in the Life Employee Generated Content Employer Branding Employer of Choice Awards Recruiting Content

Hiring for culture fit: The key to attracting and retaining talent

Workable

In her book, Lee-Anne provides a thought-provoking analysis of the diverse needs of different generations and she highlights: The times have changed, what employees want has changed. Whether your culture is broken, a bit off or brand new, take a moment to think about your values.

What is blind recruitment – and does it work?

cipHR

Discover why hiding personal details from candidates’ applications helps to improve the diversity of new hires, and how to introduce it to your organisation using an ATS. Blind recruitment is gaining traction as an effective way to recruit more diverse staff. Fast-forward to the more recent past, and name-blind recruitment was one of the key recommendations of the 2016 Bridge Report , which outlined ways to improve equality and diversity in the UK public sector.

Wooing top tech talent: Recruiting in the Boston tech scene

Workable

This isn’t just a problem for employers; it’s a problem for recruiters as well both in terms of cost and overall disruption. Erica spoke at length about these expectations, including diversity and inclusion as part of the package. Diversity isn’t just a token.

How to grow your startup with a great company career page

Collage

How to build diversity and inclusion into your hiring process. In a 2017 study that looked at 180,000 job seekers, 58% said that company career sites are their top channel for researching an employer, followed by personal referrals at just 36%. Attract diverse candidates.