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Who Really Cares About Employer Branding?

China Gorman

In a recent report by Universum, a tactical view of how organizations are attracting talent and combating problems is given with some fresh insight. The report: State of Employer Branding is part one a four-part 2020 Outlook series, based on responses from 2338 interviews conducted in the winter of 2014 in 18 different countries. As Universum makes clear, we’ve known this for a while, so what are organizations doing to step up to issues relating to talent?