Solidifying a Competitive Advantage with Engagement Benchmarking
APRIL 24, 2018
As our exposure to Big Data progresses exponentially, analytics and BI are playing an increasing role in overall corporate strategy. Few departments are exempt from regularly analyzing and reporting metrics to the C-suite, and long-term tracking of this data is invaluable. Benchmarking enables companies to compare organizational metrics with their peers and competitors, confirming strengths and opportunities for improvement.