Blu Ivy Group

MARCH 28, 2024

Are you ready to transform your organization’s culture and employer brand into a magnetic force that attracts the best talent? In the latest episode of Blu Thread Conversations, we delve deep with Jackie Whitson and Tess MacLeod from ATB Financial , a company that has mastered the art of employer branding.

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Blu Ivy Group

JANUARY 26, 2022

Every year, we take a look at our top-performing blog posts of the year. And every year, we find ourselves surprised by how perfectly the list manages to encapsulate the current moment in employer branding. How do I support significant action around Diversity, Equity and Inclusion? Global Employer Brand Trends of 2021.

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Blu Ivy Group

JANUARY 18, 2024

Note: the following blog is an adaptation from Blu Thread Conversation podcast where we weave a powerful narrative at the intersection of people, culture and performance. But before we get into that, can you help level set on the past year and maybe define some of the differences between employer brand and recruitment marketing.

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Blu Ivy Group

JANUARY 30, 2024

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs.

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Hireology

JUNE 24, 2019

Job seekers today complete significant research when considering career moves, meaning any company’s employer branding is critical to hiring success. In fact, 69 percent of job candidates would reject a job offer from an organization with a bad employer brand. . Social media is a key piece of any employer brand strategy.

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Qualigence Blog

APRIL 24, 2024

This scenario underlines the criticality of adopting innovative recruiting strategies. If you aim to enhance your recruitment efforts and secure transformational talent swiftly and effortlessly, you may want to consider a construction recruiting partner. Leveraging employee networks for referrals.

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Craft My Content

APRIL 1, 2024

Whoever said that employer branding is only for well known brands has clearly never worked in marketing. They even have loyal brand ambassadors lining up to get a job there (literally, the graduate recruitment landscape!). Does it really make sense to avoid employer branding? Why hide in the shadows?

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Bullhorn Blog

APRIL 25, 2024

As we continue through 2024, recruitment professionals face a landscape that is quite different than it was a decade ago: The advent of artificial intelligence (AI), machine learning algorithms, and advanced analytics has revolutionized the way recruiters source, engage, and hire talent.

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Blu Ivy Group

JUNE 29, 2022

In that moment, your posting must not only highlight the job, perks and individual rewards, but also serve as a highly compelling employer brand platform. To help offer clarity on job posting best practices in employer branding, we’ve gathered some of our employer brand professionals’ top recommendations here.

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6Q

SEPTEMBER 8, 2020

People say that using a diversity recruitment strategy is the right thing to do. Not to mention increased creativity, productivity, employee engagement, and other benefits of cultural diversity in the workplace. Also, we’ll talk about how to retain diverse employees during the pandemic. It’s also the smart thing to do.

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Blu Ivy Group

SEPTEMBER 18, 2023

As you start to consider and plan for your employer brand investment for 2024, one of the most important steps towards evolving your human-centred EVP journey, is the stakeholder work of bringing your HR, Marketing, and Operational teams together. For many, 2023 has been a year filled with uncertainty of what lies ahead economically.

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Stories Incorporated HR

MARCH 8, 2022

On this blog, the Stories Inc. team strives to continuously share with our community the most up-to-date and best employer branding resources for your own content creation strategies. Best Diversity and Inclusion Videos. But we know that the best diversity, equity and inclusion aren’t vague or impersonal.

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Blu Ivy Group

APRIL 27, 2022

We genuinely believe that all organizations can benefit from employer branding content. Enterprise organizations can assemble a whole dedicated employer branding content team and have the budget to hire photographers, videographers, designers, and writers to bring this work to life. Mid-sized organizations (i.e.,

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Ongig

DECEMBER 19, 2023

The importance of building a diverse workforce is widely reported : enhanced creativity, innovation, positive employer branding, and increased productivity, to name a few. So, more and more employers are thinking about adding diversity questions to their interview processes. Let’s dive in.

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Stories Incorporated HR

SEPTEMBER 8, 2020

Reading Time: 7 minutes The way to attract talent has changed, and the key lies in understanding what is employer branding. And so, employer branding and recruitment marketing were born. . What is an employer brand? And so, employer branding and recruitment marketing were born. .

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Linkedin Talent Blog

JUNE 18, 2019

In a recent study of 16,500 employees from companies around the world, the Boston Consulting Group (BCG) found that half of all workers from underrepresented groups see bias as part of their day-to-day work experience. This is shocking, considering that 97% of respondents report that their company has a diversity program in place.

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MP Wired For HR

APRIL 23, 2024

Online Reviews Hold Employers Accountable The prevalence of career sites and job search tools empowers candidates to share their experiences online. A negative review can damage your employer brand and deter future talent. Avoid Instant Rejections While technology helps screen resumes, avoid immediate rejections.

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Stories Incorporated HR

APRIL 6, 2022

The best employer branding videos, all featuring employee stories for activating employer brand and revealing real culture. Employee stories are the best tools for activating your employer brand across channels and bringing your employee value proposition (EVP) to life. Reading Time: 9 minutes.

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Extensis

JUNE 27, 2023

Quick look: Employers are dealing with their fair share of recruiting obstacles due to economic instability and workplace trends upending the status quo. The state of the workforce is constantly fluctuating, which on one hand can feel unnerving, but on the other, can be exciting as employers look to the future.

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Ongig

SEPTEMBER 30, 2020

Forty-two percent of the Fortune 500 use a career site self-service tool for a reason. That lets you solve just about any recruiting-related problem. Need a new diversity page: Bam! Here are 12 top career site self-service tools: Ongig’s Career Site Builder. Self-service design with branded templates.

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Analytics in HR

JUNE 7, 2021

An employer branding strategy can give your organization a powerful competitive edge in recruiting and retaining the best employees. So how can you build a solid employer branding strategy for your business? What is employer branding? How does employer branding help your company?

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Linkedin Talent Blog

MARCH 26, 2024

People want to join companies with a strong employer brand. In fact, 75% of job seekers consider an employer’s brand before they apply for a job and almost six in 10 employees choose a workplace based on shared values. Showcase your Commitments. Share your workplace policies.

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Blu Ivy Group

JUNE 29, 2023

You are also expected to create boundaries for yourself, practice self-care, and achieve all the business goals that will help move your company forward. Mindful leadership plays a vital role in shaping and strengthening an authentic and human-centred employer brand.

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Tandem HR

MARCH 21, 2023

Two critical elements of your company’s brand are your product or service’s value proposition and your reputation. Your employer brand plays a substantial role in your overall brand reputation. Developing a strong employer brand is just as important as building a compelling consumer brand.

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Blu Ivy Group

APRIL 11, 2024

Navigating the landscape of Diversity, Equity, Inclusion, and Belonging (DEIB) today demands a nuanced understanding of the evolving dynamics. The dwindling numbers of Chief Diversity Officers (CDOs) and the accelerated decline of DE&I roles amidst layoffs reflect a concerning trend.

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Analytics in HR

FEBRUARY 9, 2022

One of the best ways that HR professionals can stay on top of emerging trends, keep up with best practices, and embrace digitization is by reading well-researched content published on today’s leading HR blogs. But how do you know which HR blogs are worth following and subscribing to in 2022? A few times each week. Where do I subscribe?

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Stories Incorporated HR

JULY 1, 2020

At Stories Inc, we are often asked why we focus so intently on stories in employer branding. However, the impact of stories in employer branding and recruitment marketing reveals why stories are our vocation and passion. Photography and video content also help viewers remember the messages.

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Skillate

FEBRUARY 26, 2021

What is Employer Branding? An employer brand refers to your organization's image as an employer in the eyes of job seekers and current employees. Building a good employer brand needs a good employer branding strategy that helps attract and retain top talent in your organization.

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MP Wired For HR

NOVEMBER 6, 2023

The Top 8 Recruiting Trends (and Challenges) for 2023—and Beyond In this blog post, we talk about the evolving trends of the ever-shifting talent acquisition landscape and how we can more easily navigate its challenges. But what if your recruiting process is less than efficient? Trend 3: Employer Branding.

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Stories Incorporated HR

MAY 22, 2023

Reading Time: 7 minutes The employer brand industry is constantly evolving. For progressive employer brands looking to stay on the forefront of innovation, this means taking a proactive approach to reinventing how you communicate with candidates. In other cases, entering a new employer brand channel is more targeted.

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exaqueo

AUGUST 2, 2017

Diversity Noun | di·ver·si·ty | də-ˈvər-sə-tē, dī- The condition of having or being composed of differing elements and “the inclusion of different types of people (such as people of different races or cultures) in a group or organization.” Whenever the topic of diversity comes up, it’s usually race or gender related. B e authentic.

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Qualigence Blog

SEPTEMBER 28, 2023

What is sourcing in recruitment? In the world of HR and recruiting, you’ll hear this term a lot. What is Sourcing in Recruitment? Sourcing in recruitment is the process of finding and identifying potential candidates for job openings within a company. Why is Sourcing in Recruitment Important?

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Hire Talent

SEPTEMBER 14, 2023

The current recruitment landscape differs significantly from just a few years ago. The talent market has grown more diverse, intricate, and exacting than ever before. As a result, recruiters face intense competition for a limited pool of qualified candidates and must provide enticing incentives to attract them.

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Business Management Daily

DECEMBER 12, 2022

Possessing a strong employer brand can be the difference between landing top talent and struggling to fill open positions. Especially in times of low unemployment, employers need every edge possible. Employer branding initiatives typically take place through a variety of outlets. Wegmans Food Markets.

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Linkedin Talent Blog

JANUARY 23, 2023

It’s no secret that employer branding has become a critical component of talent acquisition. But in a crowded marketplace, what will set apart a strong employer brand from the rest of the pack? A lot of clients want us to build diverse and inclusive employer brands,” he said. “I

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Linkedin Talent Blog

SEPTEMBER 12, 2022

Recruiters are so busy sourcing talent, trying to get acceptances, and onboarding people as quickly as possible that they often don’t have the time (or bandwidth) to work on their employer brand. At the same time, employer branding may be more critical than ever — the competition for talent remains fierce.

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Ongig

JULY 1, 2019

Today I’m going to show some awesome employer brand marketing strategies. Employer Review Sites. Recruiting Microsites. In 2017 we wrote a blog post on how to build a killer talent community. In that blog post, we suggest adding an email opt-in on every job description. Start a company career blog.

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