Matching Incentive Promotions to Partner Personality Types
JANUARY 10, 2019
When it comes to the incentives that motivate us to work harder, we tend to respond differently based on our personalities. Sure, most of us greatly appreciate a generous bonus, commission or restaurant gift card in response to our achievements. Those same principles should apply as you’re designing the channel incentive promotions that are likely to motivate the people working for your partners, distributors, dealers, and others in the channel.