How to Identify Your Top Money Making Tasks in Your Business
I was thinking the other day about the idea of SIMPLE.
About 6-months ago, I was looking at my business and looking at my to-do list in particular and started to notice that I was creating burn-out right in front of me. I had WAY too many tasks and not enough hours to do those tasks.
Scratch that.
I had the hours but it would mean 14-hr days.
And last time I checked many of us became entrepreneurs to create more freedom in our lives not less.
So instead of just dealing with it and forcing myself into a 98-hr workweek. I started to look more closely at how I could get the same result: growing & scaling my business with more sales without sacrificing time.
That’s where the 3 Business Tasks Rule came into play. If there was a funny clown running around tickling people who went over 3 business tasks in their business a day — -how would I be able to avoid that?
Seriously…how???
So I dived deeper into that idea and discovered that the three things that needed to happen in my business for it to smoothly run, grow, and scale were: Sales, Lead Generation, and Product Development.
And each category doesn’t need as many tasks as we just throw at them in our businesses. Heck, look at any coaching or digital marketing course that has this 12-step process or a huge list of things you must do in your launches.
It’s actually when we simplify and focus on the 20% of tasks that get us 80% of results that we grow. There’s power in focus.
And those three categories? I’m going to blow your mind and change your to-do list forever. Are you ready?
They only need 3 tasks each for them to work.
Three.
Want to implement this now in your business and identify your top money making tasks? Check out The 3 Business Task Rule explained below:
THE 3 BUSINESS TASKS RULE BLUEPRINT
In each category come up with a game plan and task for each section.
Sales Business Task (Strategizing, Booking, and Closing)
- Strategy: This is where you decide HOW you’re going to book and close sales. Webinars? Sales Calls? Sales Pages? In-Person Networking Events?
Answer this question to get your sales strategy task: How do you want to market your programs? Put it here_____________________
- Booking: This is where you put an actionable goal around how many people you need to book using the sales strategy above. When we say book that means booking a call, opting-in to your webinar, viewing your page, etc..
Answer this question to get your sales booking task: How many people do you need to book to hit your income goal? Put a number here_______________
- Closing: This is where you turn who you booked into a paying client.
Answer this question to get your sales closing task: What needs to happen to make the sale? Hop on a call? Host a webinar? Create a Sales Page with Payment Button? Put it here ______________________
SALES TASK: You’re going to make sales by (inserting strategy answer) and booking (insert booking answer) and closing via (insert closing answer)
Lead Generation Business Task (Strategizing, Creating, and Building)
- Strategy: This is where you share how you’re going to list build and grow your audience of potential clients.
Answer this question to get your lead generation strategy: How are you going to collect and nurture potential leads? Where do you want potential clients to hang out with you? Facebook Group? E-mail List? Instagram? Linkedin? Twitter? Meetups? ETC..
- Creating: This is where you put what needs to get created to collect and nurture potential leads
Answer this question to get your lead generation creating task: What type of content or incentives do you need to create to collect and nurture potential clients into your community?
- Building: This is where you create a game plan and choose any software or tools to help you facilitate lead generation
Answer this question to get your lead generation building task: What do you need to create to help you with facilitating this community and bringing more people in?
LEAD GENERATION TASK: You’re going to get leads by (insert strategy) and creating (insert creating task) through building (insert building task)
Product Development Business Task (Strategizing, Creating, and Designing)
- Strategy: This is where you decide what programs you want to sell
Answer this question to get your product development strategy task: What are the biggest problems that your ideal client is struggling with and is something they want to fix now? _____________
- Creating: This is where you create that program or offer. Write step-by-step processes, create the curriculum, develop the learning process, etc
Answer this question to get your product development creation task: How do you want to package this transformational program?
- Designing: This is where you choose the platform/tools/softwares to facilitate and build this transformational program
Answer this question to get your product development designing task: What tools/platforms/softwares do you need to create, build, and facilitate this offer?
PRODUCT DEVELOPMENT TASK: You’re going to create transformational offers through (insert strategy) and creating (insert creating task) and designing (insert designing task)
Here’s an example of the 3-business tasks rule below:
EXAMPLE: THE 3 BUSINESS TASKS RULE BLUEPRINT
Sales Business Task (Strategizing, Booking, and Closing)
- Strategy: 30-min sales calls promoted via a 7-day launch
- Booking: 15 calls booked every launch
- Closing: sales script leading to selling 90-min intensive or 4-month program
Lead Generation Business Task (Strategizing, Creating, and Building)
- Strategy: list building and audience building via organic content creation (and paid)
- Creating: daily social media content + daily email content around what my ideal client is interested in >> it builds know, like, trust factor
- Building: content calendar, daily content prompts, and opt-in funnels
Product Development Business Task (Strategizing, Creating, and Designing)
- Strategy: 90-min intensive + digital products
- Creating: write up workbooks that show a step-by-step strategy and 90-min intensives where we go through the strategy
- Designing: coaching environment (zoom, voxer, shakelaw, calendly/google cal, and email on-boarding) plus digital platform (clickfunnels, convertkit, google docs, zoom, voice recorder app, paypal, and stripe)
Our greatest work comes at the end of getting focused.
When you take time to identify your top money making tasks and create a gameplan for what needs to happen in your business on the daily to make it happen you create a business that can grow and scale without burning yourself out.
Would love to hear from you! What are your top 3 business tasks you’re going to focus on today? Share in the comments below :)
