Why Employment Branding Is Essential for Job Recruitment
AUGUST 20, 2018
While marketing, human resources, and job recruitment play different roles, their overall goals are the same. In fact, the United States is currently enjoying “ full employment ,” as defined by the Federal Reserve. All of this is good news for job-seekers, but poses a real challenge for job recruitment. As competition for talent increases, strategic companies are developing employment branding strategies to stand out from the crowd.