Internal Stakeholders’ Key to Employer Brand Success: An Employer Brand Master Class Series

Blu Ivy Group

We want to take some time each month to feature insights from fantastic in-house employer brand leaders globally. The truth is, when we started Blu Ivy, very few executives had heard of employer branding. Include HRBPs in your employer branding strategy as stakeholders.

Advice for Employer Brand Leads In 2021

Blu Ivy Group

As employer brand strategy grows in its importance and scope, it can be hard for leaders in the space to be certain of where to focus. The directors at Blu Ivy work in partnership with in-house Employer Brand heads with several Fortune 1000 and rapidly growing organizations globally.

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Creating your Employer Brand Architecture

Blu Ivy Group

As we’ve explored over the last few weeks in this series, there are several components that contribute to developing and maintaining your organization’s Employer Brand. A strong Employer Brand amplifies engagement, reduces turnover, and propels productivity and purpose.

The Connection Between Business Strategy, Employer Branding and Employee Experience

Blu Ivy Group

Visualization of the Foundations for Employer Branding and Employee Experience. Diving into the theory behind Employer Branding and Employee Experience can be confusing for even the most experienced Employer Brand professionals.

How 2400+ Recruiting Professionals Are Reimagining Their Fall Strategy

Speaker: Handshakes Find Your Next Conference

Join 2,400+ recruiting peers who have registered for Handshake’s Find Your Next Conference to hear from Nobel Peace Prize laureate, Malala Yousafzai, and 15+ transformational leaders at Disney, Gap, Prudential, Johns Hopkins University, Habitat for Humanity, and more.

Internal Stakeholders’ Key to Employer Brand Success: An Employer Brand Master Class Series

Blu Ivy Group

We want to take some time each month to feature insights from fantastic in-house employer brand leaders globally. The truth is, when we started Blu Ivy, very few executives had heard of employer branding. Include HRBPs in your employer branding strategy as stakeholders.

Employer Branding Measurement and How It Can Maximize Your ROI

Blu Ivy Group

When we talk to organizations about the challenges they’re facing and where they’re at with employer branding measurement, we see the same issue come up, time and again: they don’t know how to measure employer brand ROI. In fact, organizations are often using so many different metrics in their attempts to measure employer brand ROI that they get lost or aren’t sure what impact they are really having or they are forgetting critical data.

The Link Between Employer Brand and Workplace Culture

Blu Ivy Group

There are varying levels of agreement on which is more important in talent attraction and engagement, Employer Brand or Workplace Culture. What is an Employer Brand? Whether you actively manage your employer brand or not, all organizations have one.

SEC to Require Talent Metrics Reporting: What’s Your Talent Story?

Survale

HRExecutive Magazine recently reported that the SEC has begun requiring talent metrics reporting for disclosure staring in 2021. Disclosing talent metrics makes sense. What Talent Metrics Reporting is Required? A good HRMS can get you many of these types of metrics.

Employer Branding Superheroes, unite! Who do you need at your Employer Branding table?

Blu Ivy Group

In building an employer brand, the survival of the human species may not hang in the balance, but still, there are a few key people in your organization with specific abilities who can help to ensure the success of this endeavor and maximize its impact. Enter employer branding.

The Employer Brand: Essential in Today’s Talent Market

Astron Solutions

Thoroughly examining and enhancing your organization’s employer brand is an essential step. SHRM defines employer brand as “an important part of the employee value proposition and is essentially what the organization communicates as its identity to both potential and current employees.

How to Build a Successful Employer Branding Strategy for Your Organization

Analytics in HR

An employer branding strategy can give your organization a powerful competitive edge in recruiting and retaining the best employees. So how can you build a solid employer branding strategy for your business? What is employer branding?

Tip for Protecting Your Employer Brand and Culture in a Remote Work World

Blu Ivy Group

It feels like only yesterday, employers were still debating the value of work-from-home policies. In response to COVID-19, many employers have found themselves with primarily virtual workforces, seemingly overnight. T – ARGETS: Metrics matter.

Employer Branding Strategies from Working at Uber, WeWork and Autodesk

Ongig

If you’re into employer branding, you’re in for a treat. Since then, Andrew has worked on the talent branding teams at WeWork, Uber and Autodesk. He’s got a unique background and he shares a bunch of useful employer branding nuggets. Does every company need an employer branding lead? Too many companies let their corporate brand stand on their own. That’s your person to run employment brand.”

Gaining Executive Buy-in for Your Employer Brand

exaqueo

Just the mention of a well-known brand conjures up opinion, association, and reputation. A brand is only as strong as its value in the market. And that’s why so many organizations spend billions of dollars on brand and marketing. You can’t ever control your brand completely. But you can drive and shift brand perception, and ultimately value. Enter employer brand. Don’t sell employer brand … yet. Walking the walk = living the brand.

8 Employer Brand Lessons Learned While Working with Agency Partners

exaqueo

On May 9, 2019, at the Employer Branding Strategies Conference ( #EBrandCon) , participate in a real, authentic discussion on how to get the most from your agency partners. My former employer wanted new creative to differentiate its campus recruiting program. Bottomline : You know your brand best. Provide them with a corporate narrative, brand standards, and any employer brand guidelines. Blog Strategy and Planning Employer Branding

6 Tips for Creating Great Employer Branding Content

Workology

How many of you feel or have felt there’s a problem with your employer branding content—albeit quality, quantity, frequency, or ROI? In fact, according to a Harris Interactive Survey for Glassdoor , “67% of employers believe retention rates would be higher if candidates had a clearer picture of what to expect about working at a company before taking the job.” Creating great employer branding content takes human and financial resources — and time.

Right-now-culture content: fuel your employer brand infinity loop

Stories Incorporated

This introduces employee engagement, retention and referral metrics into your world, but! A 2017 survey found that only 19% of employees globally feel their experience at work matches their organization’s employer brand. Employer brand content from five years ago is not setting culture-right-now expectations. . That could be content specific to their team , the talent group they align with (interns, veterans, an ERG, etc.), Reading Time: 5 minutes.

20 Employer Branding Experts You Should Add to Your LinkedIn Network

Eightfold

Employer branding can be confusing for human resources professionals and hiring managers who are new to the topic. LinkedIn is full of employer branding professionals who share their wisdom with the world online. Currently the global employment brand and recruitment marketing director at KRT Marketing, Derina Adamczak has spent nearly 20 years focused on how companies find and acquire new talent.

5 Useful Employee Satisfaction Metrics to Track

Analytics in HR

To get the most out of employees, you need to ensure there is a strong focus on employee satisfaction and track employee satisfaction metrics. How to measure employee satisfaction with employee satisfaction metrics Always-on surveys.

HR Metrics to Follow / Implement in 2019

CakeHR

Our goal is to make your job simpler by presenting HR metrics to follow in 2019. To cut the long story short, you have to follow key HR metrics because: Only 20% of employees strongly agree that their performance is managed in a way that motivates them to do outstanding work. More than 80% of employers believe attracting and retaining talent is a growing challenge. There are all sorts of aspects to analyze here, but 10 metrics are more important than the rest.

Employer Branding Activities With the Most Impact [List]

Blu Ivy Group

One of the best ways to do this is to create an employer brand strategy, with the right mix of targeted employer branding activities. What are the three most important employer branding activities? Building a brand strategy that takes into account both internal and external activation as well as activating the employee experience. You might wonder why employer branding strategies and activities are so important.

Connect Your Recruitment Marketing to Your Employer Brand

Brandon Hall

However, in the last year or so there has been an increased interest in using recruitment marketing to increase interest in possible employment and as a way to strengthen the employer brand through the tools and techniques used to reach out to candidates. Branding It now includes everything from logo and brand colors to immersive and interactive media, and the management of internal and external branding. Brandon Hall Group POV. Current State.

The 21 metrics you need for Strategic Workforce Development

Analytics in HR

In this article, we will explore the key metrics that you need to prepare your organization for the future. For this article, I want to zoom in on the data and metrics that are useful to create in the Strategic Workforce Development process and why. Getting to know the target groups.

Results of the Employment Branding Survey—What’s the First Impression Your Company Makes?

HR Daily Advisor

founder and CEO Jeff Bezos put it best: “Your brand is what people say about you when you’re not in the room.” BLR’s Employment Branding Survey conducted in June 2015 sought to learn what organizations are doing with internal and external branding. Some Highlights from the Employment Branding Survey: Only 26.6% of those polled work for a company that has a formal employment brand program. are employed by nonprofits; 8.6%

Looking Ahead: 6 Employer Branding Trends to Watch Out For in 2018

Blu Ivy Group

As always, we’re focused on employer branding trends – what’s going to stop, start, grow, and continue in 2018, and how we can leverage those trends to bring our clients the very best in employer branding services. Less of a requirement for the employer brand to look exactly like the corporate brand. Your employer brand needs to target specific demographics and reflect the market it wants to attract.

6 Employer Branding Trends For 2019

Blu Ivy Group

2018 was truly explosive for the employer brand industry, really it was the year that we saw the strategy move from an emerging and leading-edge solution, to one that is now adopted by small and large organizations across a variety of industries worldwide. As an industry we have much to celebrate in terms of how far we have come, how much practitioners have developed, and how significant the impact has been on elevating the role of HR and Brand.

Meijer Leverages Recognition to Strengthen Key Business Metrics

Achievers - Recruiting

Meijer is able to effectively engage and motivate their workforce of 70,000 team members and strengthen key business metrics through the power of recognition. 79 percent more likely to give their employer brand a high rating.

Weaving Diversity and Inclusion into Your Employer Brand

Entelo

That was the topic of Thursday’s panel, hosted by Sapling in downtown San Francisco, where the company brought together talent acquisition professionals and employer branding aficionados to discuss what it takes to not only walk the talk, but talk the talk and make sure the right ears are listening. My advice was to show these metrics to your leadership team and fight for more resources to formalize a plan for diversity and inclusion, but Steven Huang disagreed.

Lessons from HR Tech: Candidate Transparency, Employer Branding, and the Future of Hiring

Entelo

With such an unrivaled group of talent acquisition thinkers, practitioners, analysts, entrepreneurs and all-around smart people in one place, Hiring on All Cylinders was on a mission to talk to as many of them as possible. Related articles: Recruiter: The Strategic Talent Partner 3 Recruiting Metrics That Don't Tell The Whole Story Hiring on All Cylinders Is The Official Podcast of HR Tech.

iCIMS 54

Key hiring metrics: Useful benchmarks for tech roles

Workable

You may know your own key hiring metrics like your average time to fill or how many qualified candidates you need to make a hire, but what’s the significance of these numbers? So, to help you determine how effectively your company hires for tech roles, we’ve created benchmarks of key hiring metrics based on anonymized data from millions of candidates processed in our system. This metric is part of the overall group of metrics called recruiting yield ratios.

Job offer acceptance rate metrics FAQ

Workable

Job offer metrics help you measure the quality of your job offers and, by extension, your recruitment process. Here are frequently asked questions and answers on job offer metrics: What is the offer acceptance rate metric? What is the “Reasons Offers are Being Accepted” metric? What is the “Reasons Offers are Being Rejected” metric? What is the offer acceptance rate metric? This metric indicates how attractive and competitive your job offers are.

Blu Ivy Group - Untitled Article

Blu Ivy Group

4 Emerging Trends in Employer Branding for 2020. 2020 is proving to be explosive in the volume of new employers launching Employee Value Propositions and Employer Branding projects. Employer Brand strategy is now focusing more on the employee experience.

How to Weave Diversity and Inclusion into your Employer Brand - Sapling Blog

Sapling

The employer brand is your company’s value proposition and reputation that current and prospective employees use to evaluate whether or not your company is an attractive place to work. Shaping the employer brand around diversity and inclusion is a business-critical journey and the right thing to do for your people and community. EC: There’s an email group called “Diversity Advocates”.

Honoring the 2020 Brandon Hall Group Excellence Award-Winners: Best Unique or Innovative Talent Acquisition Program; Best Sourcing & Assessment Strategy; Best Advance in Talent Acquisition Process; Best Advance in Interviewing Strategy; Best Social Talent Acquisition Strategy; Best Recruitment Marketing and Employer Branding Program

Brandon Hall

Honoring the 2020 Brandon Hall Group Excellence Award-Winners: Best Unique or Innovative Talent Acquisition Program; Best Sourcing & Assessment Strategy; Best Advance in Talent Acquisition Process; Best Advance in Interviewing Strategy; Best Social Talent Acquisition Strategy; Best Recruitment Marketing and Employer Branding Program. Improves Many Talent-Acquisition Metrics at ACCO Brands : ACCO Brands’ “Achieve. Become a Brandon Hall Group member!