article thumbnail

Employer Brand Media – Are you keeping external brand awareness top of mind in 2024?

Blu Ivy Group

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs.

article thumbnail

Why is Advertising Important in the Recruitment Process?

HR Lineup

With the rise of digital platforms and social media, advertising has become an indispensable tool in the recruitment process. In this article, we delve into the multifaceted importance of advertising in recruitment, exploring its role in attracting qualified candidates, shaping employer branding, and driving organizational growth.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Employer Brand Awards That Matter

Blu Ivy Group

From Great Place to Work to your favorite workplace review site, securing a spot on a employer recognition list is a huge accomplishment that comes with a whole host of benefits. It can help you: Benchmark your company’s performance and see how you stack up against other organizations. Potential Brand Lift. Great Place to Work.

article thumbnail

How to Strengthen Culture and Build Your Employer Brand in Remote and Hybrid Work Environments

Blu Ivy Group

The energy and passion from my colleagues, prospects, and clients helps drive personal pursuit to make the world of work a more human-focused place. The Power of In-Person Interactions These physical interactions are not merely nice-to-haves; they are crucial for nurturing a strong team culture and enhancing your employer brand.

article thumbnail

The future of recruiting: 8 ways to win the talent war

Insperity

Many businesses, regardless of size, type or industry, have found themselves in the trenches of today’s talent war, and the future of recruiting seems complicated and murky. With this in mind, how can today’s business leaders: Re-evaluate their recruiting approaches? Build a brand that drives loyalty and innovation among employees?

article thumbnail

7 Ways to Build a Strong Employer Brand as a New Company — or an Old One in a New Place

Linkedin Talent Blog

Your employer brand is your company’s reputation with employees and candidates. In a competitive job market, a strong employer brand can entice a top candidate to accept your offer and a bad one can cause a valued employee to leave — and seek opportunities elsewhere. The key word here is ‘research,’” she adds.

article thumbnail

Employer Branding Now

China Gorman

Universum , the global employer branding and market research organization, recently published a new report on the state of employer branding practices. If you’re unclear about what employer branding is, this report is for you. But check out the third-party recruiter channel. Are you surprised?