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Employer Brand Media – Are you keeping external brand awareness top of mind in 2024?

Blu Ivy Group

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs.

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Cracking the Code: Introducing Blu Ivy’s Employer Brand & Culture Index (EBCI)

Blu Ivy Group

In our last blog, we explored the challenges faced by CHROs in HR analytics, the importance of real-time metrics, and the evolving landscape of employee expectations. We help organizations across the private, public, and not-for-profit sectors build extraordinary employee experiences, magnetic employer brands and high-performance cultures.

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Decoding Success: A CHRO’s Guide to Thriving with Employer Branding Analytics

Blu Ivy Group

It not only attracts top talent but also plays a pivotal role in increasing employee engagement, fostering pride and loyalty, and serves as the cornerstone for creating a high-performance culture. Navigating the Metrics Maze: Measuring Employer Branding ROI Here’s where it gets real. Cost per hire?

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Organizational Culture 101

Blu Ivy Group

A more useful way of thinking about behaviours is to deconstruct them into habits (the routines that make up behaviour), which are comprised of cues, routines and rewards, – a powerful way to understand how employees make decisions that drive performance on a daily basis. .

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Why Marketing Your Employer Brand is Important

Blu Ivy Group

When we say, ‘employer brand,’ what we’re talking about is how an organization brands and markets the full employment experience. You might discuss topics such as your company’s reputation as a good (or bad) place to work, which impacts both recruitment and retention metrics. increase or decrease).

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How to Make an Impact With Your Employer Brand

Blu Ivy Group

Instead, you need to think about the most essential impacts and choose metrics to match. After all, if you’re not careful, your metrics can define your mission, rather than the other way around. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

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Human-Centered Leadership and Company Culture

Blu Ivy Group

Leadership is a core driver and success factor in creating extraordinary employee experiences, magnetic employer brands, and high-performance cultures. Do all of the individuals in your organization have a set of individualized leadership goals and metrics?