How to Sell Yourself Like Virgin's Richard Branson
45 Things
OCTOBER 24, 2012
It's an idea Riccoboni explores in a new book with Daniel Callaghan , The Art of Selling Yourself (Tarcher/Penguin, $15.99). Even someone who lacks self-confidence can learn to sell himself in a way that feels genuine, the author says. The authors suggest some ways to develop it: • Recognize emotions.
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