Remove 2017 Remove Employer Branding Remove Metrics Remove Recruitment Marketing
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What is the difference between Employer Branding and Recruitment Marketing?

Stories Incorporated HR

Reading Time: 7 minutes The way to attract talent has changed, and the key lies in understanding what is employer branding. And so, employer branding and recruitment marketing were born. . What is an employer brand? What is an employer brand? What is the ROI of an employer brand?

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What is Employer Branding and Recruitment Marketing?

Stories Incorporated HR

And so employer branding and recruitment marketing were born. . Employer brand is your company’s identity as an employer. Recruitment marketing is the tactics and strategies associated with promoting that identity to candidates in order to attract talent. What is employer brand?

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Investing in Recruitment Marketing?

China Gorman

“Over 70% of companies are planning to invest in solutions with recruitment marketing capabilities over the next 12 months.”. This is one of the opening quotes in Aptitude Research ’s Recruitment Marketing Index 2017 , a comprehensive review of the world of recruitment marketing. It’s fascinating.

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Your Employer Brand Playbook: 2017

exaqueo

Why should your employer brand be any different? Since social recruiting and recruitment technology picked up steam in the mid-2000s, we've buried our employer brand heads in the sands of execution. Sure, technology has given us many new opportunities: from automated social content to mass brand promotion.

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The Financial Value of Recruitment Marketing

Aberdeen HCM Essentials

In 2018, Recruitment Marketing is hitting its stride. But while HR is realizing the value of Recruitment Marketing, investing in the necessary technology can be a tough sell for the C-suite. 2) Reactive recruiting decreases your competitive position and increases recruiting costs.

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Tap into the Power of Recruitment Marketing, Part 2

Avature

Implementing a holistic recruitment marketing strategy makes business sense for many reasons, as we highlighted in our last blog. So which recruitment marketing attraction tools should you be prioritizing when it comes to connecting with talent? This will have a direct impact on your employer brand and awareness.”.

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Case Study: Kocourek Automotive Cuts Hiring Time to 21 Days with Hireology

Hireology

Kocourek Automotive , a Wisconsin-based dealership group, understands the importance of hiring the right team to drive productivity, profitability and customer service. In 2017, Kocourek first enlisted Hireology to help improve its recruitment marketing and hiring efforts. The Challenge.