Blu Ivy Group

MARCH 14, 2024

Our workforce is changing, demographics are shifting, and we are seeing a surge in talent recruitment needs in our manufacturing and skilled labour industries. The quality of talent and skills in this industry have a direct impact on the productivity of a site, the quality of product, workplace culture, and the customer experience.

Recruiting Software 65

Recruiting Software Employer Branding HR Software Industry 65

Blu Ivy Group

JULY 6, 2022

In a climate where attracting, engaging, and retaining talent is constantly top of mind, many companies are looking to revamp and refresh their employer brand and employee value proposition as a means of communicating and advocating their preference and desirability in the talent market.

Employer Branding 98

Employer Branding Video Recruiting Recruiting Software Onboarding Software 98

Blu Ivy Group

NOVEMBER 9, 2021

Recruitment Marketing Acceleration. Given this challenging landscape, companies of every stripe are deepening and expanding recruitment marketing initiatives at breakneck speeds. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing. About Us .

Employer Branding 98

Employer Branding Planning Tools Video Recruiting Hiring Software 98

Blu Ivy Group

FEBRUARY 9, 2023

How do we find and use new tools that promote resiliency, compassion, productivity, and self-leadership across our organization? We do our best work, are more productive, and more collaborative when we lower our protective barriers and allow our innate creativity to surface.

Assessment Software 80

Assessment Software Recruiting Software Tools Employer Branding 80

Blu Ivy Group

JUNE 8, 2022

There was a time not so long ago, when organizations could craft a Recruitment Marketing value proposition, update the careers site, and include career content marketing. Today, seasoned CHROs and CEOs admit that current talent attraction and retention challenges are unprecedented in their careers.

Employer Branding 98

Employer Branding Sexual Harassment Recruiting Software Recruitment Marketing 98

Blu Ivy Group

MARCH 8, 2022

Even before COVID, communication practices used by companies to provide information to employees evolved significantly to incorporate both interpersonal communication practices with enterprise-wide digital communication platforms like Slack, Poppulo, and Workvivo. Use a Hammer to Nail a Nail.

Recruiting Software 98

Recruiting Software Employer Branding Talent Acquisition High Performance Culture 98

Blu Ivy Group

FEBRUARY 8, 2024

One thing remains constant, though—competition for great talent remains high, retention is an ongoing priority with shifting employee expectations, and there is continuous pressure to show the connection between investment in your people and the bottom line. I know this all too well; after all, I’ve been in your shoes.

Employer Branding 69

Employer Branding Analytics Hiring Software HR Software 69

Blu Ivy Group

DECEMBER 7, 2021

In many cases, the most obvious hire for these professionals, will be a skill based one for a role like a recruitment marketing specialist or perhaps an expert social media manager. This is a good place to start, but it’s important to remember that, to be effective, employer branding must do more than recruitment marketing.

Employer Branding 52

Employer Branding Hiring Software Recruiting Software Talent Acquisition 52

Blu Ivy Group

AUGUST 5, 2021

Sephora’s “We Belong to Something Beautiful” brand platform , Reitman’s “Diversity is the Fabric of Canada ” and Mastercard True Name® Feature are just some examples of employers who are speaking publicly on their efforts to improve and spotlight diversity and inclusion in the workplace and the industries that they are a part of. .

Employer Branding 98

Employer Branding Diversity Talent Experience Recruiting Software 98

Blu Ivy Group

JUNE 21, 2022

This is especially true in the current tight labor market , when recruitment marketing campaigns are the focus of more attention than ever before. And I am constantly getting exposed to new problems and new solutions, getting a bird’s eye view of employer branding best practices across industries. They Could Use a Friend.

Employer Branding 106

Employer Branding High Performance Culture Recruitment Marketing Talent Acquisition 106

Blu Ivy Group

SEPTEMBER 23, 2021

This request typically involves talent acquisition and has one primary focus: driving candidate applications and conversions as fast as possible. They want programmatic ads, search engine marketing (SEM), career pages; the digital marketing tools will help them amplify their brand awareness and fill their roles – now. .

Employer Branding 98

Employer Branding Compliance Training Recruiting Software Talent Acquisition 98

Blu Ivy Group

JULY 29, 2021

Systems of Belonging: . Systems of belonging will work as catalysts to drive changes in behaviour across the organization. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

Strategy 98

Strategy Employer Branding Talent Experience Assessment Software 98

Blu Ivy Group

APRIL 18, 2023

It’s a combination of empowering employees with tools and resources to talk about their experience, while also developing talent strategies that are anchored in the EVP. Attracting Talent: Use the EVP to update your company LinkedIn page, career site, and job descriptions. You have developed and launched your EVP, now what?

Video Recruiting 52

Video Recruiting Hiring Software Employer Branding Interview Software 52

Blu Ivy Group

JULY 28, 2022

In an increasingly competitive labour market, it’s been a no-brainer for many businesses to invest in their Employer Branding and create or strengthen their employee value proposition. With so many challenges against both recruitment and retention, a refreshed employee value proposition is essential.

Employer Branding 106

Employer Branding Hiring Software Talent Acquisition High Performance Culture 106

Blu Ivy Group

MARCH 2, 2023

Why does [that impact] matter for business performance and for human work experience? We’re living in a hyper transparent technological age when it comes to the customer and employee experience. It only takes a second to post a negative or positive review and have that review accessed by potentially millions of people online.

Interview Software 52

Interview Software Employer Branding Recruiting Software HR Software 52

Blu Ivy Group

NOVEMBER 19, 2021

Currently, this kind of proof of success would require sophisticated external data streams from social media and other platforms, as well as internal metrics on employee engagement and team performance. Superpowered Recruiting. These days, the demands on recruiters outstrip anything we have seen before.

Employer Branding 52

Employer Branding Recruiting Software Planning Tools Talent Acquisition 52

Blu Ivy Group

JUNE 29, 2022

In that moment, your posting must not only highlight the job, perks and individual rewards, but also serve as a highly compelling employer brand platform. It must convey your employee value proposition, offer up evidence of your company’s workplace culture, highlight the leadership, and belonging that the reader is looking for.

Employer Branding 106

Employer Branding Video Recruiting Hiring Software Talent Acquisition 106

Blu Ivy Group

SEPTEMBER 30, 2021

First, if you want to recruit and keep your best workers, try to offer them more flexibility in where and how they work. What kinds of systems and processes in place would you need to maintain peak productivity and efficiency? There’s ample evidence that a great employer brand can help to reduce recruitment and retention costs.

Employer Branding 98

Employer Branding Trends Recruiting Software Recruitment Marketing 98

Blu Ivy Group

APRIL 19, 2022

Engage in the Root Cause Solutions. Employ regular pulse surveys or other sentiment measurement tools to help you to determine when and where to communicate. Technology may improve efficiencies, but it will never generate trust or initiate employee engagement in the same way a good old-fashioned face-to-face conversation will.

Employer Branding 106

Employer Branding Planning Tools Recruiting Software Talent Experience 106

Blu Ivy Group

SEPTEMBER 18, 2023

Changes in the Employer Branding Landscape from the Past to the Present The journey of employer branding from being a neglected area siloed in HR departments is evolving to becoming a strategic organizational imperative for many human-centred organizations that want to prioritize the balance of people, performance, profit, and organizational pride.

Employer Branding 52

Employer Branding Company Recruiting Software HR Software 52

Blu Ivy Group

OCTOBER 14, 2021

As organizations commit to hybrid work long term, it’s essential that they invest in standardized and widely available technical solutions for remote workers experiencing issues with internet connectivity and with remote logins. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

Employer Branding 98

Employer Branding Video Recruiting Talent Experience How To 98

Blu Ivy Group

FEBRUARY 9, 2022

Use tools to improve transparency so that employees can readily understand the organization’s top overall priorities by department and region. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

Employer Branding 98

Employer Branding Talent Acquisition High Performance Culture Talent Experience 98

Blu Ivy Group

JULY 22, 2021

This can be shaped by the daily behaviours, leaders, communications, processes, technologies and policies that are in place. ” – Nicole Fernandes, Director, Employer Brand & Culture I DEI Practice Lead, Blu Ivy . More than ever, “ special effort needs to be placed on creating systems of belonging”.

Talent Experience 98

Talent Experience Employer Branding Hiring Software Recruiting Software 98

Blu Ivy Group

OCTOBER 4, 2023

Uncovering authentic challenges and threats to the employee experience is also key at this stage as it will allow for the solution to elevate employer brand reputation, trust, and loyalty. The goal of a Human-Centred EVP is to meet your talent where they are, build awareness, preference and enthusiasm, not just covert applications.

Employer Branding 52

Employer Branding Video Recruiting Talent Experience Talent Acquisition 52

Blu Ivy Group

MARCH 15, 2022

Recruiting across different regions and talent segments: Candidate goals and expectations can vary widely depending on the region or role, so more organizations are tailoring their EVP messaging to the type of talent persona a company with whom they want to connect. EVP Copy for BOTH Job Seekers and Internal Employees.

Video Recruiting 106

Video Recruiting Trends Employer Branding Talent Experience 106

Blu Ivy Group

NOVEMBER 17, 2022

The last time I was a new hire, it was 2005 and the internet was just becoming mainstream in the recruitment world. It can be scary to start in a completely new environment, with new people, new systems and processes. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

Employer Branding 52

Employer Branding Hiring Software Onboarding Software ATS 52

Blu Ivy Group

AUGUST 12, 2021

But they don’t want the toxic hustle culture and steep leadership learning curve that often comes with young, brilliant founders. . So what’s the solution? It can also help ensure your job postings will get picked up by aggregators like Indeed and Prospect.fyi, which can greatly boost the reach of your recruitment efforts.

Employer Branding 98

Employer Branding Strategy Hiring Software Talent Experience 98

Blu Ivy Group

MARCH 21, 2022

More often than not, Employer Brand projects have been owned and led by Talent Acquisition executives and simply by nature of their sphere of responsibilities and influence, tend to lean too heavily on shorter term recruitment marketing platforms and campaigns. Fewer HR and Reputation Issues.

Employer Branding 52

Employer Branding Video Recruiting Recruiting Software Hiring Software 52

Blu Ivy Group

DECEMBER 2, 2021

A potentially worse outcome than brief hunting happens when leaders profess to know what talent want, and build a creative platform that doesn’t speak to anyone, and has no real impact. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

Employer Branding 52

Employer Branding Video Recruiting How To Recruitment Marketing 52

Blu Ivy Group

OCTOBER 1, 2022

The purpose of the holiday is to honour Indigenous children who never returned home, as well as Survivors of the residential school system, their families, and their communities. The residential school system was in place from the 1880s to the 1990s. If students broke any of the rules, they were severely punished. Orange Shirt Day.

Employer Branding 52

Employer Branding Recruiting Software Talent Acquisition High Performance Culture 52

Blu Ivy Group

JANUARY 18, 2024

Today I’m joined with Stacy Parker and Leandra Harris , the managing directors and co-founders of Blu Ivy Group , one of the world’s leading employer brand and recruitment marketing agencies. And that perception is by employees, employee’s friends and families and what they hear, and outside talent.

Employer Branding 59

Employer Branding Trends Video Recruiting Recruiting Software 59

Blu Ivy Group

JANUARY 5, 2023

Leadership is a core driver and success factor in creating extraordinary employee experiences, magnetic employer brands, and high-performance cultures. Tools and space that promote self-awareness. Presence and reverence for the whole person. Hyper-personalization. Intentional and measurable action.

Employer Branding 52

Employer Branding Company Planning Tools High Performance Culture 52

Blu Ivy Group

DECEMBER 14, 2023

CHROs play a pivotal role in driving organization impact, shaping and executing an organization’s human resources strategy, directly impacting employee engagement, talent acquisition, and overall workplace culture which all undeniably impact performance and business success. ” Harvard Business Review.

Employer Branding 65

Employer Branding HR Software Talent Experience Career Development 65

Blu Ivy Group

JUNE 24, 2021

If you want to keep and attract the best and most loyal talent, you will need to accommodate their need for flexibility. A couple of times per quarter, the Ottawa-based software company hosts ‘hack days ’ where employees can work on projects that are unrelated to their day-to-day. Take Shopify, for instance.

Employer Branding 81

Employer Branding Talent Experience Recruiting Software Talent Acquisition 81

Blu Ivy Group

OCTOBER 20, 2021

For example, maybe you work at a tech company that has developed software that could have been in the original Star Wars movie – a story that was all about doing good, friendship, and adventure. . Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

Employer Branding 95

Employer Branding How To Talent Acquisition High Performance Culture 95

Blu Ivy Group

FEBRUARY 23, 2022

Employee experience, culture, employer brand and recruitment will have dramatic shifts in the next few years because of web 3.0, Virtual reality and augmented reality technologies will enable employees and leaders to take their workspace wherever they go. Remote Work Becomes Work from Anywhere.

Employer Branding 98

Employer Branding Video Recruiting Hiring Software Onboarding Software 98

Blu Ivy Group

APRIL 27, 2022

Many organizations reuse the same content on all platforms, but it’s not that simple. Instead, focus on a few key platforms, set reasonable goals, and refine your content marketing strategy as you go. This blog was authored by Natasha Makovora, Employer Brand and Culture Consultant at Blu Ivy Group.

Employer Branding 59

Employer Branding Video Recruiting Hiring Software Recruiting Software 59