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Employer branding strategies to attract top talent

Business Management Daily

Companies often invest a great deal of time and money in creating a corporate brand. When it comes to attracting potential employees, however, businesses need more than just a strong corporate brand. Enter the concept of employer branding. Your employer brand is how you are viewed as an employer.

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3 Tips for Developing a Long-Term Recruitment Strategy | ClearCompany

ClearCompany HRM

A long-term employee recruitment strategy can help your team stay on target no matter what the labor market throws your way. Prepare for the future and weather an unpredictable jobs market with a long-term #recruiting strategy: Short-term vs. Long-term Recruiting Do you know if your team has a long-term recruiting strategy?

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What is employee recruitment? Stages, channels, and strategies

Achievers

But has your business identified the most effective recruitment channels, created a consistently great candidate experience, or fully developed and leveraged its employer brand? Effective employee recruitment requires developing and implementing strategies to entice suitable candidates to join your company.

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Elevating Your Brand: Strategies for Employers

HR Digest

Employer branding strategies are a crucial component of any successful recruitment and retention strategy. According to research, companies with a strong employer brand have 28% lower turnover rates and are able to attract 50% more qualified candidates. What are employer branding strategies?

Strategy 105
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Using the Candidate Experience to Gain a Competitive Advantage

Speaker: Kevin W. Grossman, TAS, HCS | Talent Board and the Candidate Experience (CandE) Awards President

For the past few years, employers have been plagued by erratic hiring and employee turnover. Recruiters are stressed as a result of the numerous strategies for recruiting, hiring, and retaining employees.

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How to Build Employer Branding: A Strategy for the Employee Lifecycle

Intoo USA

Every interaction a potential or existing employee has with you is an opportunity to strengthen your brand—or weaken it. The employer-employee relationship is based not only on touchpoints or milestones such as job offers, reviews, promotions, layoffs, and exit interviews, but also on all the moments in-between. Recruiting and Hiring.

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5 Key Elements of A Winning Employer Branding Strategy

Hppy

Those with a strong employer brand (or HR brand) manage to attract top talent just fine. The good news is that your company can work on its own reputation by putting together a well-designed employer branding strategy that helps you stand out. But how do you design such a strategy, and where do you start?

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Employer Branding: Using Social Media to Boost your Brand

Speaker: Audra Knight, Recruitment Operations Manager, Tenable

Social Media is a powerful way to boost your brand. Deploy targeted Facebook ads for employment brand awareness…. This session will offer hands on practical strategies and suggestions for utilizing social marketing platforms. and applications!

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How To Recruit More Women Into Your Workforce

Speaker: Jeanette Leeds, Talent Acquisition Expert | Business Leader | Tech Entrepreneur

To recruit more women, you need to start with a sophisticated women-centric sourcing strategy, polish your employment brand, and deploy AI-based technologies to help overcome biased hiring hurdles. This begs the questions: what more can be done to decrease gender inequality?

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Cancel Quiet Quitting: Detoxing Corporate Culture & Engaging Top Talent

Speaker: Jennifer Brick, Career Strategist and Author

With productivity, profitability, and your employer brand on the line, leadership is turning to HR to engage employees and recreate your culture in different working models. By attending this session, you'll learn: The key reason people are quiet quitting their jobs - it’s not a comp problem!

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How to Leverage Your Employment Brand and Beat The Great Recession

Speaker: Eric Torigian, Managing Director, Advisory Services, CHRO Solutions

Your employer brand is determined by the perceptions of current and prospective employees. In order to establish a strong employer brand, organizations must structure their workplace culture and company values around the types of candidates they want to attract.

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How to Create an Employer Brand That Attracts the Best Global Talent

This statistic should be enough to help your company understand how your employer brand not only affects your reputation and performance, but your ability to attract and retain global talent. This article will answer these critical questions: Why is it important for companies to focus on their brand?

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Living Your Brand Promise in Your Employee Experience

Speaker: Kathy Steele, CEO, Red Caffeine

Most organizations focus their branding campaigns and budgets on prospects and customers, but neglect to invest in communications that align and engage their workforce. What does it take to design an effective internal brand campaign that resonates with your employees and helps reduce flight risk? May 7, 2019 9.30 AM PST, 12.30

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Un”comp”licating Compensation - Building a Brand People Want to Work for

Speaker: Kathy Steele, CEO, Red Caffeine

However, having a strategic comp philosophy is only one part of becoming an employer of choice. It is critical to showcase your company culture, establish an employer brand foundation, and modernize your talent strategy. Join Kathy Steele, an accomplished serial entrepreneur, employer branding expert, and CEO of Inc.

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Employer Branding: The New Front-Line

Speaker: Philip Black, Head of Strategy, Omobono

Meanwhile, research shows that those who create a thriving culture and establish an authentic employer brand have a significant advantage over organizations who don’t. What this means is that the new front line battle is now somewhere entirely different: the marketplace for talent. October 19 2017, 11 AM PST, 2 PM EST, 7 PM GMT