Resources

The High Cost of a Bad Hire

ZoomInfo

74% of organizations admit to making bad hires every year. Check out this infographic to learn how much these bad hires are costing you!

The Ultimate Marketing Efficiency Checklist

ZoomInfo

Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have!

HR in the Time of Coronavirus

The coronavirus outbreak has forced almost every business, in every corner of the world, to adapt and improve their procedures immediately. From remote working to paid sick leave and redundancies, there’s a lot to consider.

Measuring the Business Impact of Your Internal Communication Program

By measuring internal communication using the organization’s strategic business goals, internal communication teams can demonstrate the powerful value they add in helping to move a company forward.

25 Employee Engagement and Retention Ideas and Activities

In this eBook, you’ll find 25 practical ideas to help you increase employee engagement in the workplace and drive productivity.

A Guide to Improve Employee Engagement

This eBook discusses employee engagement and provides a guide to help implement the right strategies to improve employee engagement.

COVID-19 Return to Workplace Guide: Reopening Facilities Following a Pandemic

Download the Gallagher Better WorksSM Insights COVID-19 report for information, new survey results and resources to help you recognize opportunities, minimize risk and confidently navigate the challenging road ahead.

Workplace Mask Policy & Return to Work Templates

Paycor’s comprehensive checklist and customizable letters will help you re-start your business and welcome your team back to a new normal.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

ABCs of Data Normalization for B2B Marketers

ZoomInfo

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

The 2019 Technographic Data Report for B2B Sales Organizations

ZoomInfo

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

The Time-Saving Power of Intent Data for Sales

ZoomInfo

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

How ZoomInfo Enhances Your Database Management Strategy

ZoomInfo

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

How ZoomInfo Enhances Your ABM Strategy

ZoomInfo

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Data-Driven Marketing 101

ZoomInfo

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.

Best Practices for Marketing Database Cleanse

ZoomInfo

Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. Download the eBook to get the most out of your database cleanse and find an appropriate vendor for your B2B marketing objectives.

Best Practices for Accelerating the Sales Process

ZoomInfo

This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way. Read on to learn how to adopt specific workflows and approaches that append your existing processes to deliver value to your prospects and internal counterparts.

9 Ways to Manage Costs and Prepare for Future Growth

SMB leaders are working day and night to navigate the COVID-19 crisis. Successfully managing it requires the CFO and HR leader to make complex decisions quickly, without rushing into an uncoordinated response. Foremost among these decisions will be cost containment. The way organizations manage costs now will determine how well they perform during and after COVID-19. Download our guide and start preparing for the future today.