Change Management Employer Branding Psychological Contract Recruitment 
Blu Ivy Group
MAY 20, 2021
For ma ny leaders, there is a perception that an Employee Value Proposition ( EVP ) is just for recruitment marketing. When an EVP is systematically embedded into the culture, communications, experiences , operations and change management, engagement levels have rapid and dramatic shifts. .
Career Partners International
MAY 8, 2019
The business case is clear and includes: An enhanced “psychological contract” across the organization. The psychological contract refers to the unwritten set of expectations of the employment relationship in addition to the formal contract of employment. Employer reputation is at stake!
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