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Why Knowledge Management Didn’t Save General Motors: Addressing Complex Issues By Convening Conversation

Conversation Matters

GM was brought down by a flawed strategy, but an organization’s strategy is clearly a product of the knowledge that exists within its walls. The knowledge existed within GM to develop a more competitive strategy. The knowledge management task is to bring together the collective knowledge of the organization to bear on complex issues.

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Organizational Studies that Don't Just Sit on the Shelf: Participatory Action Research

Conversation Matters

The Participatory Action Research study I designed to address this issue used semi-structured interviews. That means there was a standard set of questions, but the interviewers were instructed to encourage interviewees to raise issues the interview team had not yet thought of and to follow those trails when they seemed promising.

Study 52