Remove High Performance Culture Remove Presentation Remove Productivity Remove Recruitment Marketing
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Employer Brand Media – Are you keeping external brand awareness top of mind in 2024?

Blu Ivy Group

Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs. This is done primarily via job ads, or other ‘lower funnel’ marketing efforts such as programmatic and paid search advertising. What can recruitment marketing learn from consumer marketing?

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Building a Human-Centred Employer Brand The Power of Mindfulness in Leadership

Blu Ivy Group

Understanding Mindfulness in Leadership Mindfulness is the intentional act of being fully present and accepting the present moment, without judgment. While it is often associated with personal well-being, its impact on leadership and organizational performance has gained recognition in recent years.

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Where Companies Need to Focus Their Employer Brand Investment in 2024

Blu Ivy Group

Changes in the Employer Branding Landscape from the Past to the Present The journey of employer branding from being a neglected area siloed in HR departments is evolving to becoming a strategic organizational imperative for many human-centred organizations that want to prioritize the balance of people, performance, profit, and organizational pride.

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Ensure Your Employer Brand Engages Returning Parents

Blu Ivy Group

My past life of travelling to client offices, industry research, sales calls, and leading presentations slowly faded into sleeplessness nights, playdates, and nurturing a beautiful tiny human. The pandemic continued to shift the status quo, and present new employer brand challenges and solutions. Truthfully, anxiety set in.

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New Employee Experience Terminology “Cheat Sheet”

Blu Ivy Group

Engagement positively correlated to powerful bottom line outcomes (motivation, satisfaction, productivity and intention to stay), but it is also a critical step in fully integrating a DEIB strategy. . An engaged workforce has an emotional connection to their work and is therefore intrinsically driven to perform and achieve top results.

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Best Practices for Writing a Killer Job Description

Blu Ivy Group

“We’re looking for an ambitious professional to lead our marketing strategy.”. We believe in developing best-in-class products to serve our customers.”. We understand why this happens – you want to present your organization in the best possible light and share what you’re all about. You get the idea. See the difference?

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Employer Brand Awards That Matter

Blu Ivy Group

All LinkedIn customers with existing Talent Solutions products are automatically enrolled, and finalists are chosen based on data analysis run by LinkedIn’s Insights team. Winners of Canada’s Most Admired Corporate Cultures Awards must be present at the Awards Gala to accept their award. Potential Brand Lift.