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2024 Employer Brand & Culture Trends

Blu Ivy Group

Today I’m joined with Stacy Parker and Leandra Harris , the managing directors and co-founders of Blu Ivy Group , one of the world’s leading employer brand and recruitment marketing agencies. James: And we’re here today to talk about trends and predictions and what you see in 2024.

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Decoding Success: A CHRO’s Guide to Thriving with Employer Branding Analytics

Blu Ivy Group

Now, let’s delve into the game-changing realm of employer branding analytics—a puzzle that has left many of us scratching our heads. Why Employer Branding Analytics is a Game-Changer A robust employer brand isn’t just a buzzword; it’s a lifeline. As a former HR leader, I know the struggle.

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Top Initiatives Employer Brand Professionals Are Planning for 2022

Blu Ivy Group

With the Great Resignation underway, all eyes are on employer brand professionals, who are facing more pressures — and accessing more company resources — than ever before. As you navigate this increasingly competitive landscape, it’s essential to stay abreast of trends in the marketplace.

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How to Leverage Cultural Moments in Your Employer Brand

Blu Ivy Group

Those corporate social media posts that flawlessly leverage a trending cultural moment, nailing everything from the timing to the brand voice. . ” When done correctly, responding to trending topics and fun cultural moments can be a great way to boost awareness and showcase the fun side of your Employer Brand.

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Top Employer Brand Blogs of 2021

Blu Ivy Group

And every year, we find ourselves surprised by how perfectly the list manages to encapsulate the current moment in employer branding. This year, our top posts offer a concise overview of the field’s most pressing considerations: How can I stay abreast of trends? How to Build Your Employer Brand Plan for 2022.

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Employer Brand Awards That Matter

Blu Ivy Group

From Great Place to Work to your favorite workplace review site, securing a spot on a employer recognition list is a huge accomplishment that comes with a whole host of benefits. It can help you: Benchmark your company’s performance and see how you stack up against other organizations. Great Place to Work.

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Ensure Your Employer Brand Engages Returning Parents

Blu Ivy Group

I loved and leaned into being a full-time mom, and keeping up with daily corporate news, industry reports, business challenges and trends was challenging. The pandemic continued to shift the status quo, and present new employer brand challenges and solutions. If you need help, don’t be afraid to ask.