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Employer Brand Media – Are you keeping external brand awareness top of mind in 2024?

Blu Ivy Group

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs.

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Cracking the Code: Introducing Blu Ivy’s Employer Brand & Culture Index (EBCI)

Blu Ivy Group

In our last blog, we explored the challenges faced by CHROs in HR analytics, the importance of real-time metrics, and the evolving landscape of employee expectations. Together, let’s continue shaping the future of HR analytics and employer brand success—one data-driven decision at a time.

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Decoding Success: A CHRO’s Guide to Thriving with Employer Branding Analytics

Blu Ivy Group

It not only attracts top talent but also plays a pivotal role in increasing employee engagement, fostering pride and loyalty, and serves as the cornerstone for creating a high-performance culture. Navigating the Metrics Maze: Measuring Employer Branding ROI Here’s where it gets real. Cost per hire?

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Organizational Culture 101

Blu Ivy Group

A more useful way of thinking about behaviours is to deconstruct them into habits (the routines that make up behaviour), which are comprised of cues, routines and rewards, – a powerful way to understand how employees make decisions that drive performance on a daily basis. . About Us .

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Why Marketing Your Employer Brand is Important

Blu Ivy Group

There is pressure for leaders to find a balance between doing what’s best financially for the business, and to ensure that their team members feel supported at work amid uncertainty. When we say, ‘employer brand,’ what we’re talking about is how an organization brands and markets the full employment experience.

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How to Make an Impact With Your Employer Brand

Blu Ivy Group

Instead, you need to think about the most essential impacts and choose metrics to match. After all, if you’re not careful, your metrics can define your mission, rather than the other way around. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

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Human-Centered Leadership and Company Culture

Blu Ivy Group

Part of our work at Blu Ivy Group in helping organizations define, develop, and implement Employer Brand strategies includes working with industry leaders to design and align their leadership journey. When moving towards a human-centered approach to leadership, you need to look at and work with the whole person.