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Decoding Success: A CHRO’s Guide to Thriving with Employer Branding Analytics

Blu Ivy Group

I’ve grappled with the intricacies of analytics, juggling multiple tools, and facing the perpetual challenge of showcasing the value of people strategy amidst economic uncertainties. Now, let’s delve into the game-changing realm of employer branding analytics—a puzzle that has left many of us scratching our heads.

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Cracking the Code: Introducing Blu Ivy’s Employer Brand & Culture Index (EBCI)

Blu Ivy Group

Welcome back to our exploration into the transformative realm of employer branding analytics. We’ve been in the trenches and over the past 18-months where we’ve worked with some of the brightest minds in analytics, development, and employer brand insights.

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The Internet Is Ruining Employer Branding

Blu Ivy Group

This is why more and more companies are saying goodbye to traditional recruiting methods and adopting more progressive strategies that will give them a competitive advantage. . Enter the world of employer branding and recruitment marketing. Why Recruitment Marketing Alone Can Miss the Mark . strategies ?and?

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10 Best Talent Intelligence Software in 2022

HR Lineup

The world has evolved with technology, and businesses are doing their best to keep up with the emerging trends. One of the best practices to increase productivity is sourcing quality talent, and this can be easily done using recruitment tools. What is Talent Intelligence Software? Make Informed Business Decisions.

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2024 Employer Brand & Culture Trends

Blu Ivy Group

Today I’m joined with Stacy Parker and Leandra Harris , the managing directors and co-founders of Blu Ivy Group , one of the world’s leading employer brand and recruitment marketing agencies. Stacy: Employer branding is really the perception of an organization as a place to work.

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What’s Next for Employer Branding?

Blu Ivy Group

This has been an eventful few years for employer branding, to put it mildly. With this in mind, we’ve gathered some intelligence for you on what’s coming next for employer branding. We know employer branding works, but the reality is that it’s very hard to tie individual campaigns to specific changes in data points.

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Top 3 Things Clients Wish They Knew About Employer Branding (Before They Started)

Blu Ivy Group

There are two common requests that we get for employer branding services. They want programmatic ads, search engine marketing (SEM), career pages; the digital marketing tools will help them amplify their brand awareness and fill their roles – now. . Employer Branding is a meaningful journey of engagement.