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Codify Your Engagement and Culture Strategy with an Employee Value Proposition

Blu Ivy Group

We are a world that has become accustomed to personalized marketing, news feeds and customer experiences – we now expect it in our workplaces. . For ma ny leaders, there is a perception that an Employee Value Proposition ( EVP ) is just for recruitment marketing.

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How to Leverage Cultural Moments in Your Employer Brand

Blu Ivy Group

For example, cycling is an integral part of Mailchimp’s culture. According to an article on the company’s website , “many of our 800 employees bike to work, so we built a bike room that boasts storage for more than 100 bikes, as well as locker rooms with showers so our employees could freshen up before starting their day.”

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New Employee Experience Terminology “Cheat Sheet”

Blu Ivy Group

In fact, a Mckinsey article states, “Diverse groups—including women, LGBTQ+ employees, people of color, but also working parents—are having the hardest time, both in the workplace and with balancing work and home life.” . Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

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Employer Brand Content Marketing for Start-Ups

Blu Ivy Group

For example, if you’ve developed video content or a long-form article, you could turn those pieces into shorter videos or social posts. Employer Brand Content Marketing 101. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

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Why the Quiet Quitting Movement Shouldn’t Be Ignored

Blu Ivy Group

TikToks have been created, articles have been written, and debates have been had. As an organization that prides itself on helping to build people-first cultures and world class employer brands, this is a topic that we wanted to address. The term ‘quiet quitting’ has been all over the Internet the last few weeks.

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The Future of Onboarding in a Remote World

Blu Ivy Group

Article by Jessica Soper. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing. We help organizations across the private, public, and not-for-profit sectors build extraordinary employee experiences, magnetic employer brands and high-performance cultures.

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Global Employer Brand Trends – 2021

Blu Ivy Group

Other recent articles have shown that some companies want things to go back to the way they were, or at least a combination of remote and on-site work arrangements – and are gearing up for a return to these working modes. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.