Blu Ivy Group

AUGUST 19, 2021

This is why more and more companies are saying goodbye to traditional recruiting methods and adopting more progressive strategies that will give them a competitive advantage. . Enter the world of employer branding and recruitment marketing. Why Recruitment Marketing Alone Can Miss the Mark . strategies ?and?

Employer Branding 98

Employer Branding Video Recruiting Hiring Software Recruiting Software 98

Blu Ivy Group

JANUARY 30, 2024

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs.

Employer Branding 64

Employer Branding Video Recruiting Hiring Software Recruiting Software 64

Blu Ivy Group

JULY 6, 2022

In a climate where attracting, engaging, and retaining talent is constantly top of mind, many companies are looking to revamp and refresh their employer brand and employee value proposition as a means of communicating and advocating their preference and desirability in the talent market.

Employer Branding 98

Employer Branding Video Recruiting Recruiting Software Onboarding Software 98

Blu Ivy Group

AUGUST 12, 2021

Why Startups Need to Prioritize Their Employer Brand . An employer brand is a combination of how the market, current employees, and potential employees view the company. If you have employees, you have an employer brand –?even 5 Key Employer Branding Tips for Startups . Don’t skip the basics.

Employer Branding 98

Employer Branding Strategy Hiring Software Talent Experience 98

Blu Ivy Group

APRIL 24, 2024

Strategic partnerships between HR and marketing can elevate employer branding and internal culture initiatives. An EVP is not just a recruitment tool but a foundational element that should permeate all aspects of the employee experience. More on Arbor Memorial: Arbor Memorial Inc.

Employer Branding 52

Employer Branding ATS High Performance Culture Recruiting Software 52

Blu Ivy Group

JUNE 29, 2022

In that moment, your posting must not only highlight the job, perks and individual rewards, but also serve as a highly compelling employer brand platform. It must convey your employee value proposition, offer up evidence of your company’s workplace culture, highlight the leadership, and belonging that the reader is looking for.

Employer Branding 105

Employer Branding Video Recruiting Hiring Software Talent Acquisition 105

Blu Ivy Group

AUGUST 5, 2022

Leaders that are invested in building a strong employer brand and employee value proposition for their organizations are taking steps in the right direction. It’s no secret that we’re living in turbulent times, and feelings of uncertainty are surfacing for both employers and employees across several industries.

Employer Branding 102

Employer Branding Talent Experience Metrics Talent Acquisition 102

Blu Ivy Group

SEPTEMBER 16, 2021

Then they must establish processes and provide resources to help teams in both companies make the transition to working together. This discovery should be framed to help support the transition, and can be conducted through surveys, employee workshops, informal check-ins and leadership briefings.

Employer Branding 97

Employer Branding Talent Acquisition High Performance Culture Talent Experience 97

Blu Ivy Group

JULY 19, 2023

To stand out from the crowd and connect with early talent, it’s crucial to have a strong employer brand that resonates with this target demographic’s career aspirations and personal values. To meet early talent expectations, employers are revamping campus recruitment materials and creating immersive experiences.

Video Recruiting 52

Video Recruiting Employer Branding Recruiting Software Hiring Software 52

Blu Ivy Group

NOVEMBER 9, 2021

With the Great Resignation underway, all eyes are on employer brand professionals, who are facing more pressures — and accessing more company resources — than ever before. With that in mind, we’re sharing the top employer brand initiatives we’re seeing companies invest in for 2022. . Recruitment Marketing Acceleration.

Employer Branding 98

Employer Branding Planning Tools Video Recruiting Hiring Software 98

Blu Ivy Group

MARCH 14, 2024

Our workforce is changing, demographics are shifting, and we are seeing a surge in talent recruitment needs in our manufacturing and skilled labour industries. For many HR leaders in manufacturing, construction, and skilled trade industries, building a strong employer brand and Employee Value Propositions (EVPs) is gaining momentum.

Recruiting Software 64

Recruiting Software Employer Branding HR Software Industry 64

Blu Ivy Group

JUNE 21, 2022

I worked in-house for many years in employer branding roles — and the prospect of leaving for a position at an agency always seemed daunting. A few months ago, I took the plunge and joined Blu Ivy as the Director of Employer Brand & Culture. Employer brand professionals love their work.

Employer Branding 105

Employer Branding High Performance Culture Recruitment Marketing Talent Acquisition 105

Blu Ivy Group

APRIL 27, 2022

We genuinely believe that all organizations can benefit from employer branding content. Enterprise organizations can assemble a whole dedicated employer branding content team and have the budget to hire photographers, videographers, designers, and writers to bring this work to life. Mid-sized organizations (i.e.,

Employer Branding 59

Employer Branding Video Recruiting Hiring Software Recruiting Software 59

Blu Ivy Group

DECEMBER 7, 2021

From Great Place to Work to your favorite workplace review site, securing a spot on a employer recognition list is a huge accomplishment that comes with a whole host of benefits. It can help you: Benchmark your company’s performance and see how you stack up against other organizations. Potential Brand Lift.

Employer Branding 98

Employer Branding Certification Hiring Software Benchmarking 98

Blu Ivy Group

FEBRUARY 23, 2022

We are about to move away from flat screen Zoom and MS Teams meetings to a virtual world that simulates the sensation that everyone is in the same place at the same time. . Employee experience, culture, employer brand and recruitment will have dramatic shifts in the next few years because of web 3.0,

Employer Branding 98

Employer Branding Video Recruiting Hiring Software Onboarding Software 98

Blu Ivy Group

OCTOBER 20, 2021

.” When done correctly, responding to trending topics and fun cultural moments can be a great way to boost awareness and showcase the fun side of your Employer Brand. Here are a few tips for how to best leverage these moments from an Employer Branding perspective and how to avoid any social media snafus.

Employer Branding 95

Employer Branding How To Talent Acquisition High Performance Culture 95

Blu Ivy Group

MAY 19, 2022

The last thing on my mind was returning to work until my daily to-do list shifted to interviewing daycares, preparing for being away from my daughter for hours at a time, and announcing my return-to-work date. The pandemic continued to shift the status quo, and present new employer brand challenges and solutions.

Employer Branding 98

Employer Branding Talent Experience Talent Acquisition High Performance Culture 98

Blu Ivy Group

OCTOBER 4, 2023

An Employee Value proposition helps tell that story to talent and potential candidates. An EVP is instrumental in helping organizations rally their teams and inspire people to join, stay, and give their best. Every company, regardless of sector, has a unique and inspiring story. Alignment is another critical part of this stage.

Employer Branding 52

Employer Branding Video Recruiting Talent Experience Talent Acquisition 52

Blu Ivy Group

JANUARY 26, 2022

Every year, we take a look at our top-performing blog posts of the year. And every year, we find ourselves surprised by how perfectly the list manages to encapsulate the current moment in employer branding. How to Build Your Employer Brand Plan for 2022. Global Employer Brand Trends of 2021.

Employer Branding 52

Employer Branding Talent Experience Recruitment Marketing Talent Acquisition 52

Blu Ivy Group

JUNE 29, 2023

You are also expected to create boundaries for yourself, practice self-care, and achieve all the business goals that will help move your company forward. While it is often associated with personal well-being, its impact on leadership and organizational performance has gained recognition in recent years.

Employer Branding 52

Employer Branding Talent Experience High Performance Culture Employee Engagement 52

Blu Ivy Group

AUGUST 25, 2022

It’s time to add another chapter to your company’s Brand Bible: Your employer brand strategy. In the age of the Great Resignation, the Great Attrition and Glassdoor, it’s never been more important for organizations to have the kind of employer brand strategy that will attract the best and brightest talent to your company.

Employer Branding 52

Employer Branding Strategy Talent Experience Exercises 52

Blu Ivy Group

FEBRUARY 22, 2024

In our latest episode of Blu Thread Conversations, we had the privilege of hearing from Mark Edgar , the Chief People Officer at Wajax. With over 25 years of experience in HR, Mark is a seasoned veteran in the field, and his insights into creating a people-first culture are nothing short of revolutionary.

Employer Branding 52

Employer Branding ATS CHRO High Performance Culture 52

Blu Ivy Group

SEPTEMBER 19, 2022

A vast majority of ex-employees feel that the way an organization exits talent is a critical point at which they show their true culture colours. Better yet, tell them you would love to see them to come back at some point. Recruitment. What does this mean for your employer brand? Content creation.

Employer Branding 52

Employer Branding Strategy Talent Experience Talent Acquisition 52

Blu Ivy Group

SEPTEMBER 2, 2021

With job openings and recruitment marketing efforts at a record high and key indicators pointing to a looming Great Resignation , employers are facing a competitive labor market unlike any we’ve seen before. Given this challenging environment, effective recruitment marketing is more important than ever.

Recruitment Marketing 103

Recruitment Marketing Recruiting Software Recruitment Employer Branding 103

Blu Ivy Group

DECEMBER 2, 2021

If the impressions on your job postings are up, or if you manage to create Employer Branding content that goes viral, that doesn’t necessarily mean that your number of qualified candidates will follow. That’s why it’s essential to design Employer Branding campaigns for deep impact. Step 2: Develop a Creative Concept.

Employer Branding 52

Employer Branding Video Recruiting How To Recruitment Marketing 52

Blu Ivy Group

DECEMBER 20, 2021

Is building an Employer Brand on your 2022 to-do list? The job market is fierce right now and having a solid Employer Brand is no longer a “nice to have” – it’s one of the best ways to compete. But just like Rome, your Employer Brand can’t be built in a day, and it can take time for it to reach its full potential.

Employer Branding 52

Employer Branding Video Recruiting Talent Experience Talent Acquisition 52

Blu Ivy Group

JUNE 17, 2021

But there is no need to panic: with some foresight and targeted strategic interventions, there is a great deal that organizations can do to protect themselves from a devastating talent drain at this crucial time. . At the beginning of the COVID-19 pandemic, we saw leading indicators of a forthcoming surge in departures. and Ireland?

Talent Experience 98

Talent Experience Recruitment Employer Branding Retention and Turnover 98

Blu Ivy Group

JULY 13, 2022

Without question, we are in an unprecedented time when it comes to the pressure leaders face with recruiting top talent. In the current labor landscape , a lack of focus on candidate experience can be disastrous for your employer brand. The interview process can be time consuming and costly.

Video Recruiting 45

Video Recruiting Employer Branding Interview Software Hiring Software 45

Blu Ivy Group

NOVEMBER 17, 2022

The last time I was a new hire, it was 2005 and the internet was just becoming mainstream in the recruitment world. I was also able to read this information about my new coworkers which helped me to feel like I knew them a bit before I even started, putting me at ease. Director, Employer Brand & Culture.

Employer Branding 52

Employer Branding Hiring Software Onboarding Software ATS 52

Blu Ivy Group

DECEMBER 14, 2023

Collaborating and co-creating with Chief Human Resources Officers is one of the most rewarding parts of working at Blu Ivy Group. In the pursuit of becoming employers of choice, organizations must prioritize authentic connections with their workforce and ensure their Employee Value Proposition aligns with all stages of the employee journey.

Employer Branding 64

Employer Branding HR Software Talent Experience Career Development 64

Blu Ivy Group

AUGUST 5, 2021

Sephora’s “We Belong to Something Beautiful” brand platform , Reitman’s “Diversity is the Fabric of Canada ” and Mastercard True Name® Feature are just some examples of employers who are speaking publicly on their efforts to improve and spotlight diversity and inclusion in the workplace and the industries that they are a part of. .

Employer Branding 98

Employer Branding Diversity Talent Experience Recruiting Software 98

Blu Ivy Group

JULY 8, 2021

A more useful way of thinking about behaviours is to deconstruct them into habits (the routines that make up behaviour), which are comprised of cues, routines and rewards, – a powerful way to understand how employees make decisions that drive performance on a daily basis. . About Us .

Employer Branding 98

Employer Branding High Performance Culture Talent Acquisition Talent Experience 98

Blu Ivy Group

JULY 29, 2021

A successful DEI strategy seeks to achieve a culture of belonging by implementing structures, processes and initiatives that attracts premium talent, and c reate the right cultural conditions that ensure a sense of belonging for every employee. . Your promise to talent and what they value most about working at your organization.

Strategy 98

Strategy Employer Branding Talent Experience Assessment Software 98

Blu Ivy Group

MARCH 2, 2023

For this team interview, we asked one of our newer team members, Shiloh, to share her thoughts Blu Ivy’s company culture, and her predictions on the future of Employer Brand strategy and its impact HR and business. Shiloh’s role is Director, Employer Brand & Culture.

Interview Software 52

Interview Software Employer Branding Recruiting Software HR Software 52

Blu Ivy Group

AUGUST 26, 2021

In business and in our personal lives, the pandemic presented challenges that at times felt too heavy to bear. But we do think it’s important to look closely at our experiences of the last year, both personal and professional, and ask ourselves what we have learned. Vulnerability is a critical quality in a leader,” Harris says. “It

Employer Branding 105

Employer Branding Talent Experience Recruitment Marketing Talent Acquisition 105

Blu Ivy Group

OCTOBER 14, 2021

Certainly our initial plunge into remote work at the start of the pandemic was anything but seamless. Similarly, leaders must take special care to make team activities, meetings and events meaningful for all participants, whether they’re at the office or working remotely. Create a Seamless Experience.

Employer Branding 98

Employer Branding Video Recruiting Talent Experience How To 98

Blu Ivy Group

JULY 22, 2021

“Whether you’re just starting your Employer Brand journey, you’re well into it, or you consider your organization to be at expert level, there are always opportunities to improve because the world and the world of work continue to evolve.” Authenticity: The degree to which you can be or express your true self. .

Talent Experience 98

Talent Experience Employer Branding Hiring Software Recruiting Software 98