Blu Ivy Group

AUGUST 19, 2021

This is why more and more companies are saying goodbye to traditional recruiting methods and adopting more progressive strategies that will give them a competitive advantage. . Enter the world of employer branding and recruitment marketing. Why Recruitment Marketing Alone Can Miss the Mark . strategies ?and?

Employer Branding 98

Employer Branding Video Recruiting Hiring Software Recruiting Software 98

Blu Ivy Group

JANUARY 30, 2024

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs.

Employer Branding 64

Employer Branding Video Recruiting Hiring Software Recruiting Software 64

Blu Ivy Group

JULY 6, 2022

In a climate where attracting, engaging, and retaining talent is constantly top of mind, many companies are looking to revamp and refresh their employer brand and employee value proposition as a means of communicating and advocating their preference and desirability in the talent market.

Employer Branding 98

Employer Branding Video Recruiting Recruiting Software Onboarding Software 98

Blu Ivy Group

AUGUST 12, 2021

Why Startups Need to Prioritize Their Employer Brand . An employer brand is a combination of how the market, current employees, and potential employees view the company. If you have employees, you have an employer brand –?even 5 Key Employer Branding Tips for Startups . Don’t skip the basics.

Employer Branding 98

Employer Branding Strategy Hiring Software Talent Experience 98

Blu Ivy Group

SEPTEMBER 16, 2021

Then they must establish processes and provide resources to help teams in both companies make the transition to working together. This discovery should be framed to help support the transition, and can be conducted through surveys, employee workshops, informal check-ins and leadership briefings.

Employer Branding 97

Employer Branding Talent Acquisition High Performance Culture Talent Experience 97

Blu Ivy Group

JUNE 29, 2022

In that moment, your posting must not only highlight the job, perks and individual rewards, but also serve as a highly compelling employer brand platform. It must convey your employee value proposition, offer up evidence of your company’s workplace culture, highlight the leadership, and belonging that the reader is looking for.

Employer Branding 105

Employer Branding Video Recruiting Hiring Software Talent Acquisition 105

Blu Ivy Group

AUGUST 5, 2022

Leaders that are invested in building a strong employer brand and employee value proposition for their organizations are taking steps in the right direction. It’s no secret that we’re living in turbulent times, and feelings of uncertainty are surfacing for both employers and employees across several industries.

Employer Branding 102

Employer Branding Talent Experience Metrics Talent Acquisition 102

Blu Ivy Group

JUNE 21, 2023

One strategy that has gained momentum is the implementation of an employer brand ambassador program. This program involves engaging employees as brand advocates, empowering them to share their positive experiences and promote the organization’s values and culture. Firstly, it enhances employer branding efforts.

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Employer Branding Talent Experience High Performance Culture Recruitment Marketing 52

Blu Ivy Group

JULY 19, 2023

To stand out from the crowd and connect with early talent, it’s crucial to have a strong employer brand that resonates with this target demographic’s career aspirations and personal values. To meet early talent expectations, employers are revamping campus recruitment materials and creating immersive experiences.

Video Recruiting 52

Video Recruiting Employer Branding Recruiting Software Hiring Software 52

Blu Ivy Group

NOVEMBER 9, 2021

With the Great Resignation underway, all eyes are on employer brand professionals, who are facing more pressures — and accessing more company resources — than ever before. With that in mind, we’re sharing the top employer brand initiatives we’re seeing companies invest in for 2022. . Recruitment Marketing Acceleration.

Employer Branding 98

Employer Branding Planning Tools Video Recruiting Hiring Software 98

Blu Ivy Group

MARCH 14, 2024

Our workforce is changing, demographics are shifting, and we are seeing a surge in talent recruitment needs in our manufacturing and skilled labour industries. For many HR leaders in manufacturing, construction, and skilled trade industries, building a strong employer brand and Employee Value Propositions (EVPs) is gaining momentum.

Recruiting Software 64

Recruiting Software Employer Branding HR Software Industry 64

Blu Ivy Group

JUNE 21, 2022

I worked in-house for many years in employer branding roles — and the prospect of leaving for a position at an agency always seemed daunting. A few months ago, I took the plunge and joined Blu Ivy as the Director of Employer Brand & Culture. Employer brand professionals love their work.

Employer Branding 105

Employer Branding High Performance Culture Recruitment Marketing Talent Acquisition 105

Blu Ivy Group

SEPTEMBER 18, 2023

As you start to consider and plan for your employer brand investment for 2024, one of the most important steps towards evolving your human-centred EVP journey, is the stakeholder work of bringing your HR, Marketing, and Operational teams together. For many, 2023 has been a year filled with uncertainty of what lies ahead economically.

Employer Branding 52

Employer Branding Company Recruiting Software HR Software 52

Blu Ivy Group

APRIL 27, 2022

We genuinely believe that all organizations can benefit from employer branding content. Enterprise organizations can assemble a whole dedicated employer branding content team and have the budget to hire photographers, videographers, designers, and writers to bring this work to life. Employer Brand Content Marketing 101.

Employer Branding 59

Employer Branding Video Recruiting Hiring Software Recruiting Software 59

Blu Ivy Group

SEPTEMBER 23, 2021

There are two common requests that we get for employer branding services. They want programmatic ads, search engine marketing (SEM), career pages; the digital marketing tools will help them amplify their brand awareness and fill their roles – now. . Employer Branding is a meaningful journey of engagement.

Employer Branding 98

Employer Branding Compliance Training Recruiting Software Talent Acquisition 98

Blu Ivy Group

DECEMBER 7, 2021

From Great Place to Work to your favorite workplace review site, securing a spot on a employer recognition list is a huge accomplishment that comes with a whole host of benefits. It can help you: Benchmark your company’s performance and see how you stack up against other organizations. Great Place to Work.

Employer Branding 98

Employer Branding Certification Hiring Software Benchmarking 98

Blu Ivy Group

NOVEMBER 16, 2023

The energy and passion from my colleagues, prospects, and clients helps drive personal pursuit to make the world of work a more human-focused place. The Power of In-Person Interactions These physical interactions are not merely nice-to-haves; they are crucial for nurturing a strong team culture and enhancing your employer brand.

Employer Branding 59

Employer Branding How To CHRO High Performance Culture 59

Blu Ivy Group

FEBRUARY 23, 2022

Employee experience, culture, employer brand and recruitment will have dramatic shifts in the next few years because of web 3.0, and I cannot help but be incredibly excited for what this will mean for the future of work. Remote Work Becomes Work from Anywhere. Candidate Experience and Career Fairs.

Employer Branding 98

Employer Branding Video Recruiting Hiring Software Onboarding Software 98

Blu Ivy Group

OCTOBER 20, 2021

.” When done correctly, responding to trending topics and fun cultural moments can be a great way to boost awareness and showcase the fun side of your Employer Brand. Here are a few tips for how to best leverage these moments from an Employer Branding perspective and how to avoid any social media snafus.

Employer Branding 95

Employer Branding How To Talent Acquisition High Performance Culture 95

Blu Ivy Group

MAY 19, 2022

The pandemic continued to shift the status quo, and present new employer brand challenges and solutions. I was anticipating returning to work full-time but decided on a gentle return with flexible work hours to help with my transition and my daughter’s introduction to full-time daycare. If you need help, don’t be afraid to ask.

Employer Branding 98

Employer Branding Talent Experience Talent Acquisition High Performance Culture 98

Blu Ivy Group

NOVEMBER 19, 2021

This has been an eventful few years for employer branding, to put it mildly. With this in mind, we’ve gathered some intelligence for you on what’s coming next for employer branding. We know employer branding works, but the reality is that it’s very hard to tie individual campaigns to specific changes in data points.

Employer Branding 52

Employer Branding Recruiting Software Planning Tools Talent Acquisition 52

Blu Ivy Group

OCTOBER 4, 2023

An Employee Value proposition helps tell that story to talent and potential candidates. An EVP is instrumental in helping organizations rally their teams and inspire people to join, stay, and give their best. Top employers of choice know the impact of balancing people, performance, profit, and pride.

Employer Branding 52

Employer Branding Video Recruiting Talent Experience Talent Acquisition 52

Blu Ivy Group

JANUARY 26, 2022

Every year, we take a look at our top-performing blog posts of the year. And every year, we find ourselves surprised by how perfectly the list manages to encapsulate the current moment in employer branding. How to Build Your Employer Brand Plan for 2022. Global Employer Brand Trends of 2021.

Employer Branding 52

Employer Branding Talent Experience Recruitment Marketing Talent Acquisition 52

Blu Ivy Group

JUNE 29, 2023

You are also expected to create boundaries for yourself, practice self-care, and achieve all the business goals that will help move your company forward. While it is often associated with personal well-being, its impact on leadership and organizational performance has gained recognition in recent years.

Employer Branding 52

Employer Branding Talent Experience High Performance Culture Employee Engagement 52

Blu Ivy Group

AUGUST 25, 2022

It’s time to add another chapter to your company’s Brand Bible: Your employer brand strategy. In the age of the Great Resignation, the Great Attrition and Glassdoor, it’s never been more important for organizations to have the kind of employer brand strategy that will attract the best and brightest talent to your company.

Employer Branding 52

Employer Branding Strategy Talent Experience Exercises 52

Blu Ivy Group

APRIL 24, 2024

Key Takeaways: Authenticity and employee listening are key to developing an EVP that truly reflects organizational culture. Strategic partnerships between HR and marketing can elevate employer branding and internal culture initiatives. More on Arbor Memorial: Arbor Memorial Inc.

Employer Branding 52

Employer Branding ATS High Performance Culture Recruiting Software 52

Blu Ivy Group

SEPTEMBER 19, 2022

Recruitment. What does this mean for your employer brand? Director, Employer Brand & Culture. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing. Content creation. Mentorship. Survey participation. Blu Ivy Group.

Employer Branding 52

Employer Branding Strategy Talent Experience Talent Acquisition 52

Blu Ivy Group

SEPTEMBER 2, 2021

With job openings and recruitment marketing efforts at a record high and key indicators pointing to a looming Great Resignation , employers are facing a competitive labor market unlike any we’ve seen before. Given this challenging environment, effective recruitment marketing is more important than ever.

Recruitment Marketing 103

Recruitment Marketing Recruiting Software Recruitment Employer Branding 103

Blu Ivy Group

DECEMBER 2, 2021

If the impressions on your job postings are up, or if you manage to create Employer Branding content that goes viral, that doesn’t necessarily mean that your number of qualified candidates will follow. That’s why it’s essential to design Employer Branding campaigns for deep impact. Step 2: Develop a Creative Concept.

Employer Branding 52

Employer Branding Video Recruiting How To Recruitment Marketing 52

Blu Ivy Group

DECEMBER 20, 2021

Is building an Employer Brand on your 2022 to-do list? The job market is fierce right now and having a solid Employer Brand is no longer a “nice to have” – it’s one of the best ways to compete. But just like Rome, your Employer Brand can’t be built in a day, and it can take time for it to reach its full potential.

Employer Branding 52

Employer Branding Video Recruiting Talent Experience Talent Acquisition 52

Blu Ivy Group

JUNE 17, 2021

The jobs numbers also make it abundantly clear that employers are facing a serious challenge when it comes to filling open positions: In April, the most recent month for which numbers are available, the number of U.S. Re-Recruit Your Talent. This is the time for an internal employer brand marketing campaign.

Talent Experience 98

Talent Experience Recruitment Employer Branding Retention and Turnover 98

Blu Ivy Group

APRIL 11, 2024

Especially after many companies have been more intentional about recruiting a diversity of people to their organization. Blog Authors: Melissa Kartick Consultant Blu Ivy Group Japneet Gill Director of Human Resources Blu Ivy Group Natasha Makovora Sr. Crafting an Effective DVP: A Blueprint for Inclusion What is a DVP?

Employer Branding 64

Employer Branding Recruiting Software Talent Experience Diversity 64

Blu Ivy Group

JULY 13, 2022

Without question, we are in an unprecedented time when it comes to the pressure leaders face with recruiting top talent. In the current labor landscape , a lack of focus on candidate experience can be disastrous for your employer brand. The interview process can be time consuming and costly.

Video Recruiting 45

Video Recruiting Employer Branding Interview Software Hiring Software 45

Blu Ivy Group

AUGUST 5, 2021

Sephora’s “We Belong to Something Beautiful” brand platform , Reitman’s “Diversity is the Fabric of Canada ” and Mastercard True Name® Feature are just some examples of employers who are speaking publicly on their efforts to improve and spotlight diversity and inclusion in the workplace and the industries that they are a part of. .

Employer Branding 98

Employer Branding Diversity Talent Experience Recruiting Software 98

Blu Ivy Group

DECEMBER 14, 2023

” 1 Our consulting practice at Blu Ivy emphasizes the significance of a human-centric approach and helps to reframe the conversation from tactical business strategy into meaningful people-focused change initiatives. A robust employer brand serves as a beacon, signifying a steadfast commitment to leadership development.

Employer Branding 64

Employer Branding HR Software Talent Experience Career Development 64

Blu Ivy Group

FEBRUARY 22, 2024

Listen to S01E03 – People First Cultures Wajax, an iconic Canadian company with a history spanning over 165 years, is at the forefront of an organizational transformation. Connect with us today and let us help you transform your organization into a workplace that inspires your employees, leaders, customers, and shareholders.

Employer Branding 52

Employer Branding ATS CHRO High Performance Culture 52

Blu Ivy Group

JULY 8, 2021

A more useful way of thinking about behaviours is to deconstruct them into habits (the routines that make up behaviour), which are comprised of cues, routines and rewards, – a powerful way to understand how employees make decisions that drive performance on a daily basis. . About Us .

Employer Branding 98

Employer Branding High Performance Culture Talent Acquisition Talent Experience 98