Hppy

APRIL 7, 2023

One of the goals of the human resource (HR) department is to source top talent for your company. You can achieve this through recruitment marketing with the help of your in-house marketing team. You may even consider outsourcing digital marketing professionals from a specialized marketing agency.

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Hireology

MAY 28, 2019

If you’re already struggling to staff with quality employees given the tight labor market, now is the time to focus on your recruitment marketing strategy – so you can have the right team in place now and prepare your business for any economic shifts. Here are some tips to future-proof your recruitment marketing strategy.

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Blu Ivy Group

JULY 26, 2023

As a global leader and pioneer in Employer Branding, Blu Ivy Group has been helping hundreds of clients from around the world over the past decade. Today, we are excited to share our refreshed brand look-and-feel that aligns with our human- centred approach to employer branding.

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exaqueo

OCTOBER 25, 2017

Previously on the exaqueo blog, we talked about the five types of employees who will activate your employer brand, whether you want them to or not. The idea being that — while you want employees to be brand advocates, share your company’s story, and post photos — you need to provide them with training and resources, first.

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Analytics in HR

MARCH 28, 2024

We’ll take a look at recruiting certifications and certificate programs that can help you propel your career in recruitment further. Contents Why get a recruiting certification Best recruiting certifications 1. Recruiter Certifications – Association of International Recruiters (AIRS) 3.

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Blu Ivy Group

JANUARY 18, 2024

Today I’m joined with Stacy Parker and Leandra Harris , the managing directors and co-founders of Blu Ivy Group , one of the world’s leading employer brand and recruitment marketing agencies. Stacy: Employer branding is really the perception of an organization as a place to work.

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Stories Incorporated HR

MARCH 8, 2022

team strives to continuously share with our community the most up-to-date and best employer branding resources for your own content creation strategies. Here are the most popular resources shared so far in 2022. Top 10 Recruitment Marketing Stories to Capture Now. On this blog, the Stories Inc.

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Hireology

JUNE 24, 2019

Job seekers today complete significant research when considering career moves, meaning any company’s employer branding is critical to hiring success. In fact, 69 percent of job candidates would reject a job offer from an organization with a bad employer brand. . Social media is a key piece of any employer brand strategy.

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PandoLogic

MAY 12, 2023

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

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Blu Ivy Group

FEBRUARY 15, 2024

Welcome back to our exploration into the transformative realm of employer branding analytics. We’ve been in the trenches and over the past 18-months where we’ve worked with some of the brightest minds in analytics, development, and employer brand insights.

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Blu Ivy Group

FEBRUARY 8, 2024

In the ever-evolving world of HR, the role of the Chief Human Resources Officer (CHRO) is comparable to navigating a constantly changing landscape. Now, let’s delve into the game-changing realm of employer branding analytics—a puzzle that has left many of us scratching our heads. Employer Review Ratings?

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Blu Ivy Group

DECEMBER 10, 2020

That said, employer brand strategy has experienced some monumental shifts in the last few months, and become more recognized as a core component of workplace effectiveness. The following six themes are important trends that we predict will drive much of the work in employer brand strategy in the year ahead: .

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Blu Ivy Group

SEPTEMBER 2, 2021

With job openings and recruitment marketing efforts at a record high and key indicators pointing to a looming Great Resignation , employers are facing a competitive labor market unlike any we’ve seen before. Given this challenging environment, effective recruitment marketing is more important than ever.

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Hppy

NOVEMBER 2, 2020

To come up with the best strategy for recruitment marketing, HR teams need effective group communication tools. The communication platform integrates applications that help human resources with onboarding, automation, and recruiting. To accomplish this goal, you’ll need to plan an employer branding campaign.

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Blu Ivy Group

SEPTEMBER 16, 2021

In these situations, lack of direction and dwindling morale can impact business performance and can make it difficult to retain and attract staff in what’s already an incredibly challenging labor market. . This is why, in any merger or acquisition, it’s vital that you invest time and resources in these three key areas: Cultural Alignment.

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Sparcstart

NOVEMBER 27, 2023

Recruitment marketing assets that are lost in a file drive, don’t produce any value. If you want to work efficiently and maximize your impact, having a centralized and easily accessible platform for all your recruitment marketing videos, images, and documents is no longer a luxury—it is a necessity.

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Blu Ivy Group

NOVEMBER 9, 2021

With the Great Resignation underway, all eyes are on employer brand professionals, who are facing more pressures — and accessing more company resources — than ever before. With that in mind, we’re sharing the top employer brand initiatives we’re seeing companies invest in for 2022. .

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Employer Branding Planning Tools Video Recruiting Hiring Software 98

HR Lineup

SEPTEMBER 15, 2023

In today’s competitive job market, companies are constantly seeking innovative ways to attract top talent. Recruitment marketing platforms have emerged as powerful tools to help businesses reach and engage with the right candidates. Top 12 Recruitment Marketing Platforms for 2023 1.

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Stories Incorporated HR

AUGUST 18, 2021

She’s sharing key ways recruitment marketers and employer branding pros can create content that stands out from the pack. Taking a page out of traditional marketing best practices can seriously revitalize your content, recruiting success, and employer brand. But, you don’t have to do them all.

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Blu Ivy Group

OCTOBER 19, 2020

Over time, my career grew with a mix of HR and marketing functions within global financial services companies and the HR Consulting industry. . About 11 years ago I was introduced to the world of employer branding and I immediately connected with the impact it could make on talent attraction and the employee experience.

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Advos

MAY 2, 2019

Our weekly recap of fundings, mergers & acquisition, partnership and other interesting news from the human resource, recruitment and employee benefits marketplace. Examity raises $90 million for online proctoring platform for employers and colleges that thwarts exam cheats. The Employer Branding Strategies Conference.

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HR Bartender

JUNE 28, 2018

A few weeks ago, I wrote about the PESO Model and how it can help frame your recruitment marketing strategy. Price spoke about building a social army at this year’s Society for Human Resource Management (SHRM) Talent Conference. Well, what if I told you there’s a technology solution out there that could help?

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Blu Ivy Group

JANUARY 21, 2021

As employer brand strategy grows in its importance and scope, it can be hard for leaders in the space to be certain of where to focus. As many practitioners in the employer brand and experience space know, it is quite easy to battle competing stakeholder priorities and as a result get pulled into several disparate directions. .

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Blu Ivy Group

APRIL 27, 2022

We genuinely believe that all organizations can benefit from employer branding content. those with less than 1500 employees) that want to engage in this work usually have limited resources or capacity. Unfortunately, this work typically falls on HR or Marketing’s plate for mid-sized organizations.

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Blu Ivy Group

SEPTEMBER 18, 2023

As you start to consider and plan for your employer brand investment for 2024, one of the most important steps towards evolving your human-centred EVP journey, is the stakeholder work of bringing your HR, Marketing, and Operational teams together.

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Blu Ivy Group

JUNE 21, 2022

I worked in-house for many years in employer branding roles — and the prospect of leaving for a position at an agency always seemed daunting. A few months ago, I took the plunge and joined Blu Ivy as the Director of Employer Brand & Culture. Employer brand professionals love their work.

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Blu Ivy Group

SEPTEMBER 23, 2021

There are two common requests that we get for employer branding services. They want programmatic ads, search engine marketing (SEM), career pages; the digital marketing tools will help them amplify their brand awareness and fill their roles – now. . Getting stakeholder alignment can take time.

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Employer Branding Compliance Training Recruiting Software Talent Acquisition 98

Stories Incorporated HR

NOVEMBER 3, 2022

project team and all client services. How can it activate your employer brand? Initially, we worked with Choice Hotels to uncover stories about their tech talent for recruitment marketing. The post Organizational Storytelling: Employer Brand appeared first on Stories Incorporated. Download today!

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Ongig

AUGUST 1, 2022

Creating solid employer branding (EB) is essential. Here are 4 employer branding solutions to set you up for success. Ongig is one of the must-have employer branding solutions. The software helps you create job descriptions that are engaging, accurate, and unbiased. Awario – For Brand Monitoring.

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Blu Ivy Group

JANUARY 26, 2022

And every year, we find ourselves surprised by how perfectly the list manages to encapsulate the current moment in employer branding. Hopefully after you give them a read, you’ll feel fully prepared to dive into shaping the top employer branding issues of 2022! How to Build Your Employer Brand Plan for 2022.

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Employer Branding Talent Experience Recruitment Marketing Talent Acquisition 52

Blu Ivy Group

JUNE 29, 2023

You are also expected to create boundaries for yourself, practice self-care, and achieve all the business goals that will help move your company forward. Mindful leadership plays a vital role in shaping and strengthening an authentic and human-centred employer brand.

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Employer Branding Talent Experience High Performance Culture Employee Engagement 52

Advos

APRIL 25, 2019

Our weekly recap of fundings, mergers & acquisition, partnership and other interesting news from the human resource, recruitment and employee benefits marketplace. in Series B Funding to Transform Employee Service Experiences Through AI-Driven Automation. PharmaLogics Recruiting Acquires Orbis Clinical. in funding.

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Pragna Technologies

NOVEMBER 13, 2020

The first thing that comes to mind when we hear the term “Recruitment marketing” is probably various methods used to attract active and passive candidates to build a pipeline. It includes everything from your organization’s employer branding and job advertising to your candidate engagement and conversion strategies.

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Stories Incorporated HR

MAY 4, 2021

Employee story content is always an employer branding competitive advantage. This is an excerpt from our new ebook, Getting Buy-In for Your Employee Story Project, The Ultimate Guide to Employer Branding and Recruitment Marketing ROI. Employee stories are the basis for the best recruitment marketing content.

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Blu Ivy Group

NOVEMBER 19, 2021

This has been an eventful few years for employer branding, to put it mildly. With the labor market shifting under our feet — and candidate expectations constantly changing — it can feel like a struggle to keep up. With this in mind, we’ve gathered some intelligence for you on what’s coming next for employer branding.

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Stories Incorporated HR

MARCH 23, 2022

Shannon worked with an in-house media team to create employer branding content. Here’s advice from Shannon on why you need a recruitment marketing agency for content — namely, Stories Incorporated — for your next employer branding and recruitment marketing videos and stories.

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Ongig

OCTOBER 10, 2019

Recruitment marketing is vital to talent acquisition. In this guide I share a primer on recruitment marketing with hopefully-helpful tips, including: My definition of recruitment marketing. The 6 stages of the recruiting funnel. 4 recruitment marketing strategies.

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