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How To Create Job Postings That Boost Your Employer Brand

Blu Ivy Group

When partnering with an employer brand agency, you can expect that the insights gathered from talent persona development, segmented and EDI messaging, employee value proposition development and SEO analysis provide the foundations required to rebrand highly compelling templates. For inquiries, please contact sparker@bluivygroup.com.

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Top 3 Things Clients Wish They Knew About Employer Branding (Before They Started)

Blu Ivy Group

This request typically involves talent acquisition and has one primary focus: driving candidate applications and conversions as fast as possible. Getting in leaders’ calendars to have critical alignment discussions and working through the findings of EVP isn’t a one week exercise.

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Why Marketing Your Employer Brand is Important

Blu Ivy Group

With a looming recession, inflation, war in Europe, and supply chain issues (to name a few considerations), companies are exercising caution around their decisions. Not only did we find this exercise to be engaging for our team, but it was another opportunity for transparency and openness in our conversations.

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What Are the Top Motivational Drivers for Talent?

Blu Ivy Group

In other words, people don’t just want flexibility – they want to exercise it in a way that best fits them. When it comes to attracting top talent, employers need to adapt or be left behind. We tell ourselves that we’ll start that exercise routine or drink more water, but then tomorrow comes, and nothing happens. .

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The Fundamentals of Building a Strong Employer Brand Strategy

Blu Ivy Group

Approach this exercise in the same way you’d approach any other branding exercise or marketing launch: What’s your company’s employee value proposition? In today’s job market, companies need a strong, positive employer brand to be attractive to the kind of talent that will propel their business forward.

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Ensure Your Employer Brand Engages Returning Parents

Blu Ivy Group

Take time to practice gratitude, connection with your colleagues, and get a bit of exercise throughout the day whether it’s a quick walk or some stretches by your desk. We help organizations across the private, public, and not-for-profit sectors build extraordinary employee experiences, magnetic employer brands, and high-performance cultures.

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With an Economic Downturn Looming, Recruitment, Retention, and Employee Engagement Are More Challenging Than Ever 

Blu Ivy Group

Generally speaking, organizations exercising caution through conservative growth trajectory plans are still prioritizing staffing and people. Not only should your EVP be used to get new folks in the door, but it should also reflect why your current talent wants to be a part of your organization.