Blu Ivy Group
FEBRUARY 2, 2022
This kind of ongoing strain doesn’t only diminish employee productivity and effectiveness; it also chips away at employer brand reputation at exactly the moment that companies — beset by labor shortages — are most in need of the kind of reputational capital that can speed recruitment and boost retention.
Blu Ivy Group
MARCH 28, 2024
Are you ready to transform your organization’s culture and employer brand into a magnetic force that attracts the best talent? In the latest episode of Blu Thread Conversations, we delve deep with Jackie Whitson and Tess MacLeod from ATB Financial , a company that has mastered the art of employer branding.
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Blu Ivy Group
JANUARY 18, 2024
Today I’m joined with Stacy Parker and Leandra Harris , the managing directors and co-founders of Blu Ivy Group , one of the world’s leading employer brand and recruitment marketing agencies. Stacy: Employer branding is really the perception of an organization as a place to work.
Blu Ivy Group
JUNE 21, 2023
One strategy that has gained momentum is the implementation of an employer brand ambassador program. This program involves engaging employees as brand advocates, empowering them to share their positive experiences and promote the organization’s values and culture. Firstly, it enhances employer branding efforts.
Blu Ivy Group
NOVEMBER 9, 2021
With the Great Resignation underway, all eyes are on employer brand professionals, who are facing more pressures — and accessing more company resources — than ever before. With that in mind, we’re sharing the top employer brand initiatives we’re seeing companies invest in for 2022. .
Blu Ivy Group
FEBRUARY 23, 2022
Employee experience, culture, employer brand and recruitment will have dramatic shifts in the next few years because of web 3.0, and I cannot help but be incredibly excited for what this will mean for the future of work. Experiential designers and narrators will become key roles in employer brand in the near future. .
Blu Ivy Group
MAY 19, 2022
The pandemic continued to shift the status quo, and present new employer brand challenges and solutions. For businesses, you can ensure your corporate policies are communicated in advance of an employee’s return date, ensure managers are trained and lead with compassion and understanding, and your HR team reaches out to offer support.
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