2020 Employer Branding Recruitment Marketing System 
Blu Ivy Group
DECEMBER 10, 2020
That said, employer brand strategy has experienced some monumental shifts in the last few months, and become more recognized as a core component of workplace effectiveness. The following six themes are important trends that we predict will drive much of the work in employer brand strategy in the year ahead: .
HR Management
APRIL 13, 2020
The Growing Importance of Recruitment Marketing. In the same manner that marketers attract and nurture leads, recruiters do the same when it comes to talent acquisition. The Candidate’s Recruitment Experience as a Defining Factor. Pem Brook is the Marketing Manager of SuperStaff.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
cipHR
MAY 11, 2023
Music streaming service Spotify has been known to use playlists to engage candidates (one recruiter at the company even used a playlist to make a job offer ), while retailers might ask shopfloor workers to make a short video of them in their role and post it to Instagram. This shows you’re credible and know your demographic.
Blu Ivy Group
MAY 11, 2022
It has been two years since the summer of 2020, when diversity, equity, inclusion, and belonging (DEIB) became an urgent priority for many organizations as they reckoned with the systemic injustices and disparities within their workplaces. As we know, great employer brands don’t just have EVPs or Diversity Value Propositions.
Blu Ivy Group
OCTOBER 8, 2020
75% of Americans have switched brands during the pandemic and employee loyalty has dropped by over 10%. Personalization and Customization are key consumer trends in 2020, and the demand for more personalized experiences is spilling over into other areas, including HR.” – Deloitte. How do you identify these personas? .
Stories Incorporated HR
APRIL 10, 2020
Currently, all of us in employer brand and recruitment marketing are rethinking our approaches to content creation and promotion. For example, Ochsner Health Systems’ #OchsnerHeroes campaign shares stories of their front line team members and their perspective on the role they are playing right now.
HRExecutive
DECEMBER 16, 2019
2020 is almost upon us. While turning the page to a new year can be rejuvenating, it also brings its fair share of challenges that impact a company’s hiring, screening and recruiting process. That’s why it’s vital to prepare your recruiting team the right way to ensure a strategic advantage in our ever-changing industry.
Expert insights. Personalized for you.
120 
Let's personalize your content