Qualigence Blog

AUGUST 8, 2023

Did you know that 75% of job seekers consider an employer’s brand before even applying for a job? In fact, 52% of candidates first seek out the company’s web site and social media pages to learn more about them as an employer. This is part of why employer branding can reduce turnover by as much as 28% !

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The Tim Sackett Project

DECEMBER 6, 2018

Smashfly Transform is the bold community that’s impressively grown from 200 at the first-ever Recruitment Marketing Conference in Boston in 2016 to more than 10,000 strong across the globe today. Gives the recruiting revels a path forward through dialogue, interactive brainstorms, tactical sessions, and strategic keynotes.

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Smashfly Recruitment Marketing Recruiting Software Conference 66

Hppy

APRIL 7, 2023

You can achieve this through recruitment marketing with the help of your in-house marketing team. However, it doesn’t mean you can just post job ads online and expect prospective employees to apply. It’s about using content marketing and search engine optimization (SEO) to reach potential applicants.

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Video Recruiting Recruitment Marketing Recruiting Software Recruitment 103

exaqueo

OCTOBER 25, 2017

Previously on the exaqueo blog, we talked about the five types of employees who will activate your employer brand, whether you want them to or not. The idea being that — while you want employees to be brand advocates, share your company’s story, and post photos — you need to provide them with training and resources, first.

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Employer Branding Talent Acquisition Staffing Talent Experience 40

Analytics in HR

APRIL 4, 2023

Whether you are considering talent acquisition vs. recruitment, both are critical to the organization’s success. Contents Talent acquisition vs. recruitment: What HR should know What is talent acquisition? What is recruitment? Talent acquisition also helps in saving time and money.

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Talent Acquisition Recruiting Software Talent Experience Background screening 109

Hireology

JUNE 24, 2019

Job seekers today complete significant research when considering career moves, meaning any company’s employer branding is critical to hiring success. In fact, 69 percent of job candidates would reject a job offer from an organization with a bad employer brand. . question for job seekers. Starbucks .

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Employer Branding Compliance Training Staffing Recruitment Marketing 40

Advos

MAY 2, 2019

Our weekly recap of fundings, mergers & acquisition, partnership and other interesting news from the human resource, recruitment and employee benefits marketplace. Examity raises $90 million for online proctoring platform for employers and colleges that thwarts exam cheats. The Employer Branding Strategies Conference.

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HR Software Staffing Software Recruiting Software Planning Tools 53

Hireology

MAY 28, 2019

If you’re already struggling to staff with quality employees given the tight labor market, now is the time to focus on your recruitment marketing strategy – so you can have the right team in place now and prepare your business for any economic shifts. Here are some tips to future-proof your recruitment marketing strategy.

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Recruitment Marketing Recruiting Software Hiring Software Recruitment 40

Blu Ivy Group

JANUARY 18, 2024

Today I’m joined with Stacy Parker and Leandra Harris , the managing directors and co-founders of Blu Ivy Group , one of the world’s leading employer brand and recruitment marketing agencies. James: Welcome to today’s episode of Blu Thread Conversations. It’s great to have you both here.

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Employer Branding Trends Video Recruiting Recruiting Software 59

Stories Incorporated HR

SEPTEMBER 8, 2020

Reading Time: 7 minutes The way to attract talent has changed, and the key lies in understanding what is employer branding. And so, employer branding and recruitment marketing were born. . What is an employer brand? Employer brand is the company’s identity as an employer. .

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Video Recruiting Employer Branding Recruitment Marketing Recruitment 81

Blu Ivy Group

AUGUST 19, 2021

This is why more and more companies are saying goodbye to traditional recruiting methods and adopting more progressive strategies that will give them a competitive advantage. . Enter the world of employer branding and recruitment marketing. Why Recruitment Marketing Alone Can Miss the Mark .

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Employer Branding Video Recruiting Hiring Software Recruiting Software 98

Blu Ivy Group

MARCH 28, 2024

Are you ready to transform your organization’s culture and employer brand into a magnetic force that attracts the best talent? In the latest episode of Blu Thread Conversations, we delve deep with Jackie Whitson and Tess MacLeod from ATB Financial , a company that has mastered the art of employer branding.

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Employer Branding High Performance Culture CHRO Talent Experience 52

Sparcstart

MARCH 19, 2024

What I’ve learned about employer branding since leaving Indeed. My time at Indeed was spent diving deep into the world of recruiting and hiring with minimal brand training. To be successful at anything, especially employer branding, you need a strong base. And guess what?

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Employer Branding Hiring Software Video Recruiting Recruiting Software 52

PandoLogic

MAY 12, 2023

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

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Video Recruiting Recruitment Marketing Recruiting Software Hiring Software 81

Hppy

NOVEMBER 2, 2020

Recruitment management can be defined as the process of finding new employees. The recruitment process can be separated into five activities that may vary depending on the company’s needs. . Online job boards have many people looking for work, and companies post ads on relevant websites when they have an opening for a new position.

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Video Recruiting Recruiting Software Recruitment Marketing Hiring Software 172

Blu Ivy Group

JANUARY 30, 2024

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. Many businesses put most, if not all, of their recruitment marketing budget towards current hiring needs.

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Employer Branding Video Recruiting Hiring Software Recruiting Software 64

Blu Ivy Group

DECEMBER 10, 2020

That said, employer brand strategy has experienced some monumental shifts in the last few months, and become more recognized as a core component of workplace effectiveness. The following six themes are important trends that we predict will drive much of the work in employer brand strategy in the year ahead: .

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Employer Branding Strategy Hiring Software Recruiting Software 119

Cornerstone On Demand

OCTOBER 25, 2017

It means learning what the "right fit" is and screening out the "wrong fit." It means employer brand comes first and jobs come second. It means we must utterly change the way we've gone about recruiting talent. Shifting from selling jobs to marketing your why. I'm not impressed or intrigued enough to change jobs.

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Employer Branding Recruiting Software Planning Tools Video Recruiting 227

Advos

APRIL 25, 2019

Our weekly recap of fundings, mergers & acquisition, partnership and other interesting news from the human resource, recruitment and employee benefits marketplace. Coursera raises $103 million to prepare online learners for the ‘fourth industrial revolution’. PharmaLogics Recruiting Acquires Orbis Clinical. FUNDINGS $220M+.

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Staffing Software Recruiting Software Planning Tools HR Software 76

Blu Ivy Group

SEPTEMBER 23, 2021

There are two common requests that we get for employer branding services. They want programmatic ads, search engine marketing (SEM), career pages; the digital marketing tools will help them amplify their brand awareness and fill their roles – now. . Research can’t be a checkbox activity.

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Employer Branding Compliance Training Recruiting Software Talent Acquisition 98

Blu Ivy Group

JULY 6, 2022

In a climate where attracting, engaging, and retaining talent is constantly top of mind, many companies are looking to revamp and refresh their employer brand and employee value proposition as a means of communicating and advocating their preference and desirability in the talent market.

Employer Branding 98

Employer Branding Video Recruiting Recruiting Software Onboarding Software 98

exaqueo

JANUARY 4, 2019

Is there a difference between product marketing and consumer brand? Is there a difference between recruitment marketing and employer brand? Check out this primer from our CEO, Susan LaMotte, to easily understand the difference between culture, EVP, and employer brand.)

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Video Recruiting Employer Branding Recruitment Marketing Recruitment 72

Blu Ivy Group

AUGUST 12, 2021

But they don’t want the toxic hustle culture and steep leadership learning curve that often comes with young, brilliant founders. . Why Startups Need to Prioritize Their Employer Brand . An employer brand is a combination of how the market, current employees, and potential employees view the company.

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Employer Branding Strategy Hiring Software Talent Experience 98

Stories Incorporated HR

AUGUST 18, 2021

She’s sharing key ways recruitment marketers and employer branding pros can create content that stands out from the pack. Taking a page out of traditional marketing best practices can seriously revitalize your content, recruiting success, and employer brand. But, you don’t have to do them all.

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Video Recruiting Recruitment Marketing Recruiting Software Recruitment 111

HR Lineup

SEPTEMBER 15, 2023

In today’s competitive job market, companies are constantly seeking innovative ways to attract top talent. Recruitment marketing platforms have emerged as powerful tools to help businesses reach and engage with the right candidates. Top 12 Recruitment Marketing Platforms for 2023 1.

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Recruiting Software Hiring Software Video Recruiting HR Software 52

Blu Ivy Group

NOVEMBER 9, 2021

With the Great Resignation underway, all eyes are on employer brand professionals, who are facing more pressures — and accessing more company resources — than ever before. With that in mind, we’re sharing the top employer brand initiatives we’re seeing companies invest in for 2022. .

Employer Branding 98

Employer Branding Planning Tools Video Recruiting Hiring Software 98

HR Bartender

JUNE 28, 2018

A few weeks ago, I wrote about the PESO Model and how it can help frame your recruitment marketing strategy. It’s about having the company’s branding messaging amplified and distributed far beyond our initial reach. Most of the conversation was on the consumer brand side of the business. It’s a win for everyone.

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Recruiting Software Employer Branding Hiring Software Planning Tools 241

Cornerstone On Demand

OCTOBER 25, 2017

It means learning what the "right fit" is and screening out the "wrong fit." It means employer brand comes first and jobs come second. It means we must utterly change the way we've gone about recruiting talent. Shifting from selling jobs to marketing your why. I'm not impressed or intrigued enough to change jobs.

Employer Branding 170

Employer Branding Recruiting Software Planning Tools Video Recruiting 170

Blu Ivy Group

SEPTEMBER 18, 2023

As you start to consider and plan for your employer brand investment for 2024, one of the most important steps towards evolving your human-centred EVP journey, is the stakeholder work of bringing your HR, Marketing, and Operational teams together.

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Employer Branding Company Recruiting Software HR Software 52

Sparcstart

NOVEMBER 27, 2023

Recruitment marketing assets that are lost in a file drive, don’t produce any value. If you want to work efficiently and maximize your impact, having a centralized and easily accessible platform for all your recruitment marketing videos, images, and documents is no longer a luxury—it is a necessity.

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Video Recruiting Recruitment Marketing Recruiting Software Recruitment 52

Analytics in HR

JULY 31, 2023

As a department, it is responsible for managing HR activities from recruitment and onboarding, compensation and benefits, learning and development, performance management, and employee relations to separation or retirement. Human Resources is both a function and a department within an organization.

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HR Planning Resources Hiring Software Onboarding Software 57

Blu Ivy Group

JANUARY 21, 2021

As employer brand strategy grows in its importance and scope, it can be hard for leaders in the space to be certain of where to focus. As many practitioners in the employer brand and experience space know, it is quite easy to battle competing stakeholder priorities and as a result get pulled into several disparate directions. .

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Employer Branding Hiring Software Recruiting Software Talent Experience 87

Blu Ivy Group

OCTOBER 19, 2020

One of my first jobs out of university was in the recruitment and staffing industry. Over time, my career grew with a mix of HR and marketing functions within global financial services companies and the HR Consulting industry. . I wanted in, I wanted to help solve this challenge. So, w ho are you?

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Employer Branding Groups HR Planning Staffing Software 52

Blu Ivy Group

JUNE 21, 2023

One strategy that has gained momentum is the implementation of an employer brand ambassador program. This program involves engaging employees as brand advocates, empowering them to share their positive experiences and promote the organization’s values and culture. Firstly, it enhances employer branding efforts.

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Employer Branding Talent Experience High Performance Culture Recruitment Marketing 52

PandoLogic

SEPTEMBER 4, 2023

The Ultimate Guide to Recruitment Marketing Recruiting marketing consists of a combination of strategies and tools that organizations use to engage job candidates. To attract candidates, it aims to promote the company’s culture and establish a brand within the organization.

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Video Recruiting Recruitment Marketing Recruiting Software Hiring Software 52

Advos

APRIL 26, 2019

Event Name: Employer Branding Strategies Conference. AndrewGadomski : Recruiting and talent acquisition efficiency consultant, and founder of Aspen Advisors. Charlotte_Co : Employer Brand | Recruitment Marketing | Speaker | Talent Attraction | Equestrian | Scuba Diver |. The Basics.

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Employer Branding Conference Hiring Software Recruiting Software 72

Blu Ivy Group

FEBRUARY 23, 2022

Employee experience, culture, employer brand and recruitment will have dramatic shifts in the next few years because of web 3.0, and I cannot help but be incredibly excited for what this will mean for the future of work. and I cannot help but be incredibly excited for what this will mean for the future of work.

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Employer Branding Video Recruiting Hiring Software Onboarding Software 98