Blu Ivy Group

AUGUST 25, 2022

It’s time to add another chapter to your company’s Brand Bible: Your employer brand strategy. In the age of the Great Resignation, the Great Attrition and Glassdoor, it’s never been more important for organizations to have the kind of employer brand strategy that will attract the best and brightest talent to your company.

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Blu Ivy Group

NOVEMBER 9, 2021

With the Great Resignation underway, all eyes are on employer brand professionals, who are facing more pressures — and accessing more company resources — than ever before. With that in mind, we’re sharing the top employer brand initiatives we’re seeing companies invest in for 2022. . About Us .

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Employer Branding Planning Tools Video Recruiting Hiring Software 98

Blu Ivy Group

SEPTEMBER 18, 2023

As you start to consider and plan for your employer brand investment for 2024, one of the most important steps towards evolving your human-centred EVP journey, is the stakeholder work of bringing your HR, Marketing, and Operational teams together. For many, 2023 has been a year filled with uncertainty of what lies ahead economically.

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Blu Ivy Group

APRIL 27, 2022

We genuinely believe that all organizations can benefit from employer branding content. Enterprise organizations can assemble a whole dedicated employer branding content team and have the budget to hire photographers, videographers, designers, and writers to bring this work to life. Employer Brand Content Marketing 101.

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Employer Branding Video Recruiting Hiring Software Recruiting Software 59

Blu Ivy Group

SEPTEMBER 19, 2022

Think outside the box when looking at workplace planning for the future, understand the great talent that you have lost, keep the relationship going, and consider them for future roles or involvement within your company. What does this mean for your employer brand? Director, Employer Brand & Culture.

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Employer Branding Strategy Talent Experience Talent Acquisition 52

Blu Ivy Group

OCTOBER 4, 2023

An Employee Value proposition helps tell that story to talent and potential candidates. An EVP is instrumental in helping organizations rally their teams and inspire people to join, stay, and give their best. Break out of the standard talent acquisition box and go to them instead of requiring them to come and find you.

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Employer Branding Video Recruiting Talent Experience Talent Acquisition 52

Blu Ivy Group

JULY 29, 2021

After over a year of instability, it has become increasingly clear how critical it is to not only invest in DEI strategy, but also to ensure that the outcomes are creating an authentic and meaningful cultural evolution in the organization. . Implementing a DEI strategy is a journey with no final destination. About Us .

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Blu Ivy Group

FEBRUARY 23, 2022

Employee experience, culture, employer brand and recruitment will have dramatic shifts in the next few years because of web 3.0, and I cannot help but be incredibly excited for what this will mean for the future of work. Experiential designers and narrators will become key roles in employer brand in the near future. .

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Employer Branding Video Recruiting Hiring Software Onboarding Software 98

Blu Ivy Group

NOVEMBER 19, 2021

This has been an eventful few years for employer branding, to put it mildly. Beyond mid-term strategies and short-term tactics lies the chance to get ahead of the curve and create transformative impact. With this in mind, we’ve gathered some intelligence for you on what’s coming next for employer branding.

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Employer Branding Recruiting Software Planning Tools Talent Acquisition 52

Blu Ivy Group

JANUARY 26, 2022

Every year, we take a look at our top-performing blog posts of the year. And every year, we find ourselves surprised by how perfectly the list manages to encapsulate the current moment in employer branding. How to Build Your Employer Brand Plan for 2022. Global Employer Brand Trends of 2021.

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Blu Ivy Group

MARCH 14, 2024

We’ve been reading the headlines and economic reports over the last few years and now is the time for organizations to refresh, relook, and invest in their employer brand strategy and recruitment marketing strategies. over the next two years, which amounts to an increase in 2% of current manufacturing employment levels.

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Blu Ivy Group

DECEMBER 2, 2021

1 factor that they expect to influence or disrupt their business strategy within the next 12 months. If the impressions on your job postings are up, or if you manage to create Employer Branding content that goes viral, that doesn’t necessarily mean that your number of qualified candidates will follow.

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Blu Ivy Group

DECEMBER 14, 2023

CHROs play a pivotal role in driving organization impact, shaping and executing an organization’s human resources strategy, directly impacting employee engagement, talent acquisition, and overall workplace culture which all undeniably impact performance and business success.

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Employer Branding HR Software Talent Experience Career Development 64

Blu Ivy Group

AUGUST 5, 2021

Sephora’s “We Belong to Something Beautiful” brand platform , Reitman’s “Diversity is the Fabric of Canada ” and Mastercard True Name® Feature are just some examples of employers who are speaking publicly on their efforts to improve and spotlight diversity and inclusion in the workplace and the industries that they are a part of. .

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Employer Branding Diversity Talent Experience Recruiting Software 98

Analytics in HR

JANUARY 25, 2024

Did you know that companies with a strong talent management strategy increase their revenue 2.2x The difference between just managing talent and strategically leveraging it can mark the line between a company’s success and stagnation. Contents What is a talent management strategy? and their profits 1.5x

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Blu Ivy Group

JULY 28, 2022

In an increasingly competitive labour market, it’s been a no-brainer for many businesses to invest in their Employer Branding and create or strengthen their employee value proposition. Creating an EVP strategy within a company’s means can be simplified down to a few key steps. Have a compelling employee value proposition.

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Employer Branding Hiring Software Talent Acquisition High Performance Culture 105

Blu Ivy Group

JULY 13, 2022

In our rush to find the talent we need, it’s easy to forget about the experiences we deliver that make a lasting impression on the many candidates we meet or review that don’t make the cut. In the current labor landscape , a lack of focus on candidate experience can be disastrous for your employer brand.

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Video Recruiting Employer Branding Interview Software Hiring Software 45

Blu Ivy Group

MARCH 2, 2023

For this team interview, we asked one of our newer team members, Shiloh, to share her thoughts Blu Ivy’s company culture, and her predictions on the future of Employer Brand strategy and its impact HR and business. Shiloh’s role is Director, Employer Brand & Culture.

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Interview Software Employer Branding Recruiting Software HR Software 52

Blu Ivy Group

MAY 20, 2021

They shar e their experiences on social media, recruitment boards, with talent networks, classmates , friends, and family every week. In the age of corporate social responsibility and cancel culture ignoring , th e internal EVP alignment can be a high-risk game. . About Us .

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Employer Branding Strategy E-Recruitment Talent Experience 52

Zoho People

NOVEMBER 8, 2021

Over the years, more emphasis has been placed on developing stronger human capital management (HCM) strategies , especially considering their impact on employee experience , productivity , and satisfaction. Here are four challenges that hinder human capital management: Attracting and retaining top talent.

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Blu Ivy Group

SEPTEMBER 2, 2021

To preserve a textured understanding of the resulting insights, we make sure that the same people running our focus groups are involved in the creation of the end strategy and campaigns. The balance between push and pull strategies will help to make sure your job postings are there when candidates are inspired to hunt for a new opportunity.

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Recruitment Marketing Recruiting Software Recruitment Employer Branding 103

Blu Ivy Group

JULY 8, 2021

A more useful way of thinking about behaviours is to deconstruct them into habits (the routines that make up behaviour), which are comprised of cues, routines and rewards, – a powerful way to understand how employees make decisions that drive performance on a daily basis. . About Us .

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Employer Branding High Performance Culture Talent Acquisition Talent Experience 98

Blu Ivy Group

MARCH 9, 2023

For this team interview, we asked one of our newer team members, Andrea, to share her thoughts Blu Ivy’s company culture, and her predictions on the future of Employer Brand strategy and its impact HR and business. Andrea’s role is Director, Employer Brand & Culture.

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Employer Branding Talent Experience Talent Acquisition High Performance Culture 52

Blu Ivy Group

DECEMBER 20, 2021

If you want results, you can’t skimp on strategy. But that site will only drive the results you’re seeking if you shape a targeted strategy first. A thorough strategy incorporates an understanding of your audience, the competitive landscape and your business objectives. Why strategy is so essential right now.

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Employer Branding Talent Acquisition Recruitment Marketing Talent Experience 52

Blu Ivy Group

JULY 22, 2021

“Whether you’re just starting your Employer Brand journey, you’re well into it, or you consider your organization to be at expert level, there are always opportunities to improve because the world and the world of work continue to evolve.” About Us .

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Talent Experience Employer Branding Hiring Software Recruiting Software 98

Blu Ivy Group

APRIL 18, 2023

The next challenge is getting your employees talking about the employment brand. It’s a combination of empowering employees with tools and resources to talk about their experience, while also developing talent strategies that are anchored in the EVP. Here are some strategies to consider: 1.

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Video Recruiting Hiring Software Employer Branding Interview Software 52

Blu Ivy Group

MARCH 8, 2022

The practice of sharing business strategies, goals, and cultural values to employees has always been an essential component of high-performing, people-first cultures. You can then use this chart to help guide you in deciding how each communication initiative can be delivered most effectively.

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Recruiting Software Employer Branding Talent Acquisition High Performance Culture 98

Blu Ivy Group

AUGUST 26, 2021

People like seeing that emotion from leaders because it helps them feel safe and inspired.” . This kind of openness can help leaders across the organization create a feeling of safety and connection on their teams — ultimately leading to elevated satisfaction, increased morale, and improved outcomes. .

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Employer Branding Talent Experience Recruitment Marketing Talent Acquisition 105

Blu Ivy Group

JANUARY 5, 2023

Part of our work at Blu Ivy Group in helping organizations define, develop, and implement Employer Brand strategies includes working with industry leaders to design and align their leadership journey. How do we create a culture of authentic and inclusive leadership for all employees on our team?

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Employer Branding Company Planning Tools High Performance Culture 52

Blu Ivy Group

APRIL 19, 2022

“How do you want to be perceived as an employer?”. This is the fundamental question we ask when we start our client journeys to create or refine their organizational employee value proposition (EVP) pillars and employer brand strategy. Use Professional Culture Change Practices and Expertise.

Employer Branding 105

Employer Branding Planning Tools Recruiting Software Talent Experience 105

Blu Ivy Group

FEBRUARY 9, 2023

The iEQ9 helps individuals illuminate their greatest strengths and gifts ( or Essence) as well as how we might be getting in our own way when we fixate on Ego. Unlike some other personal development frameworks, the goal of the Integrative Enneagram is NOT to place you in a box or to provide you with a static personality type.

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Assessment Software Recruiting Software Tools Employer Branding 80

Blu Ivy Group

MAY 11, 2022

As we know, great employer brands don’t just have EVPs or Diversity Value Propositions. Here are a few ways to ensure that your DEIB activities benefit and impact your overall employee experience and Employer Brand. And how do you verify they don’t harm the groups they aim to help?

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Blu Ivy Group

NOVEMBER 17, 2022

I was also able to read this information about my new coworkers which helped me to feel like I knew them a bit before I even started, putting me at ease. Like most company orientations, we reviewed the company history, mission, vision, values, and core service offerings. Director, Employer Brand & Culture.

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Employer Branding Hiring Software Onboarding Software ATS 52

Blu Ivy Group

MARCH 21, 2022

With talent shortages at an all-time high, it is no surprise that many organizations are placing considerable time and investment in their Employer Brand strategy. Businesses with strong Employer Brands are historically more successful than those without and are more attractive investment opportunities.

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Employer Branding Video Recruiting Recruiting Software Hiring Software 52

Engagedly

FEBRUARY 24, 2023

Employee advocacy is when an employee of the company acts as the spokesperson for their employer’s brand. It can enhance the company’s brand image, sales, marketing, talent acquisition, and other HR efforts if embraced properly. Here, a strong employer brand can bring you the finest candidates.

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Planning Tools Recruiting Software Employer Branding HR Software 52

Analytics in HR

SEPTEMBER 28, 2022

Crafting employee experience design Case Study 1: The offboarding experience Case Study 2: The talent acquisition experience. The first borrowed concepts from marketing in terms of thinking about employees as consumers of organizational services and focusing on their wants, needs, and motivations for action.

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HR Software Talent Experience Onboarding Software Interview Software 118

Blu Ivy Group

MARCH 15, 2022

Today we are sharing with you the why as well as to provide you with some deeper insights into what best employer brands are doing to drive greater impact out of their EVP work in 2022. Before we get too deep into the shifting Employer Brand and EVP tides, let’s revisit what an EVP is and why it is important to begin with.

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