Understanding talent acquisition vs. recruitment in 2020

PeopleStrategy

It’s hard to put a value on talent. While talent is technically a renewable resource (when an employee leaves, they can be replaced), there is no guarantee the new hire will be as strong a contributor to the organization (of course, they could bring even more to the table!).

Build a Social Recruiting Army to Amplify Your Employment Brand

HR Bartender

Hopefully, our workforces are engaged and want to see us hire great talent to work alongside them. Price spoke about building a social army at this year’s Society for Human Resource Management (SHRM) Talent Conference. But why not for recruiting talent?

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

COVID-19 Recovery: Here’s Why Your Employer Brand is Vital

CakeHR

Employer brand is the reputation your organisation has with your own employees and the wider employment market. In real terms, your employer brand brings to life your employee value proposition which facilitates recruiting and retaining talent. .

9 Talent Acquisition Tips For Startups

McQuiag

But when it's time to grow your team and bring on new staff, startups can face an uphill battle for great talent. So if you can’t necessarily compete on money, what are the main talent acquisition tips to consider if you’re just starting up? Do the same on your blog and Facebook.

Strengthen Your Employer Brand Strategy Through Storytelling

Outmatch

Storytelling is becoming the crux of employersbrand strategy. Here are 5 effective strategies to strengthen your employer brand and attract more candidates: 1. The best way to present an authentic brand is by showcasing your employees.

Talent Acquisition: Beyond the Job Description

SumTotal

The global talent market is changing at a rapid rate, and COVID-19 has changed the way we all view our jobs, our work, our future, and our organizations. To compete and stay relevant, it is crucial for talent acquisition teams to create a human-centric candidate journey.

Talent Acquisition – Candidate Experience

Bersin

As Talent Acquisition priorities are disrupted, it is critical to recognize the deeply human impact the employment process has on candidates. Take the time to understand how they might change the employment value proposition. COVID-19 Talent COVID19 talent acquisition

Talent Acquisition Week Review: Impact, Strategy, Accountability

Stories Incorporated

Last week in San Francisco, Employer Branding Strategies Coference (EBrandCon), Social Recruiting Strategies Conference (SRSC), and Talent Sourcing Strategies Summit converged for three days and one epic conference experience: Talent Acquisition Week.

6 Reasons Your Employer Brand Is Struggling

McQuiag

A strong employer brand is viewed as a necessity for attracting, recruiting, and retaining good people in a competitive market. All those factors boil down to how a brand is perceived in terms of a potential place of employment to candidates. Recruitment Employer Brand

What Constitutes Employer Branding?

NextWave Hire

There are so many different avenues to spend time and resources on when it comes to “employer branding.” ” To make matters worse, many talent acquisition offerings have some sort of “employer branding” angle to them that is designed to get HR to buy. However, the vast majority of these offerings are more about traffic than they are about your over all employer brand. The post What Constitutes Employer Branding?

Strengthen Your Employer Brand Strategy Through Storytelling

Outmatch

Storytelling is becoming the crux of employersbrand strategy. Here are 5 effective strategies to strengthen your employer brand and attract more candidates: 1. The best way to present an authentic brand is by showcasing your employees.

4 Effective Tips For Creating a Strong Employer Branding Strategy

Get Hppy

With today’s job market and unemployment rates, there’s a big focus on branding oneself to be as attractive as possible to employers. But companies need to brand themselves as well—not just for customers, but to attract the best possible candidates. Talent Management

Is it Time to Rethink Your Talent Acquisition Strategy?

Outmatch

Times are changing and your talent acquisition strategy need to evolve too. Career Builder recommends that hiring managers need to work on overcoming these four talent acquisition strategies: Volatility Challenge. Change your mix of talent sources.

A new operating model for talent acquisition

HR Times

In our previous post , we looked at some of the ways HR can learn from leading practices for customer experience to improve talent acquisition. Enhancing the candidate experiences requires getting smarter about how organizations approach talent acquisition.

Why You Can’t Afford To Ignore Your Employer Brand

WorkHuman

businesses spend more than $110 billion on talent acquisition. and I would argue the world—who can afford to ignore their employer brand. Then there’s the fact that employer brand inevitably falls on the shoulders of HR. Social Recognition employer brand

Employer Branding: The Foundation of Modern Recruitment

HealthcareSource

Employer branding is essential to implementing and executing against modern recruitment strategies. Read on to learn more about employer branding for healthcare organizations, today. The post Employer Branding: The Foundation of Modern Recruitment appeared first on HealthcareSource Blog. General Recruitment Marketing Talent Acquisition Employer Branding Healthcare Recruitment Hiring in Healthcare social media Social Media Marketing

What’s the real difference between employer brand and recruitment marketing?

exaqueo

Is there a difference between product marketing and consumer brand? Is there a difference between recruitment marketing and employer brand? As a talent acquisition professional with two decades of experience, I can tell you it’s not. What is an employer brand?

The Two Most Important Employer Branding Metrics For Your Talent Acquisition Team

NextWave Hire

First, here’s how we define these metric categories: Traffic relates to anyone who’s interacted with your employer brand. Conversion relates to job seekers who’ve raised their hand to say “yes – I want to apply for a job / join your talent community / talk to a recruiter” after learning about your employer brand. If you’re starting from scratch in terms of metrics to track, here is our advice.

What Is Employer Branding ?

Rezoomo

Simply put your employer brand is your companies reputation as a great place to work. An employer brand provides candidates with a glass window into your companies culture showing candidates what it is like to work there and allowing them to see themselves as a fit. Just like any other brand a company must provide unique selling point and differentiate themselves from the competition. Company Brand vs. Employer Brand.

Employer Branding Budgets

NextWave Hire

If you’re asking yourself “How much should I budget for employer brand efforts”? ( And for the record, you should be budgeting for your employer brand efforts.) “What does a good employer branding strategy budget look like”? Or “How will my leadership even approve an employer branding budget”? The takeaway here is to tie your branding efforts to the metrics that define the success of your department.

A new operating model for talent acquisition

HR Times

In our previous post , we looked at some of the ways HR can learn from leading practices for customer experience to improve talent acquisition. Enhancing the candidate experiences requires getting smarter about how organizations approach talent acquisition. Companies can support this new approach to talent acquisition by starting with a degree of centralization. Drive flexibility … because the talent needs of the organization will change.

Are you maximizing your most important talent acquisition tool?

Ceridian

As an HR/recruitment professional, you spend a lot of time, energy, and money trying to attract the right talent to your organization. But are you paying enough attention to what, in my opinion, is the most powerful attraction tool in your kit; your organization’s employment brand?

Entelo’s Must Follow Talent Acquisition Influencers

Entelo

Recruiters are competing against one another for the best talent. They are among the best thinkers, researchers, practitioners, writers, and leaders within the recruiting and talent acquisition industry. Sourcing, Branding, and Hiring Gurus.

10 Steps to Improve Your Employer Brand - Sapling Blog

Sapling

With all the noise that modern life includes, organizations are tasked with creating a brand that appeals to both customers and job seekers. Step #2 - Develop an authentic brand Taking into account your company vision and mission, consider what it means to work for your organization.

Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]

Ongig

There are a ton of great HR/Recruitment blogs. We’ve compiled a list of the top 100 HR blogs by organic traffic they receive via Google and search engines (see Methodology below). Ongig, of course, has its own recruiting blog — you’re reading it right now!

How to improve your employer brand

Workable

Employer branding is important. Companies with strong brands (a good reputation among employees) attract high-quality candidates more easily, can hire more selectively and have a lower cost-per-hire than companies with blander brands. How companies build strong brands.

A Q&A with Hireology’s Talent Acquisition Manager: How We Hire in Today’s Competitive Market

Hireology

Leading up to the New Year, we wanted to sit down with our Manager of Talent Acquisition, Rachel Wilhelm, to discuss our hiring efforts in more detail, and how we continue to attract top talent in today’s competitive market. Blog Company Update hireology Hireology Updates

Customer Interview: Navigating Talent Acquisition During COVID-19, featuring ZeroCater

Entelo

As a result, Entelo is working to share resources and information to help our customers and the talent acquisition industry as a whole as they navigate this challenging time. With your refocused hiring objectives, what are your current talent acquisition priorities?

How to improve your employer brand

Workable

Employer branding is important. Companies with strong brands (a good reputation among employees) attract high-quality candidates more easily, can hire more selectively and have a lower cost-per-hire than companies with blander brands. See also: What is employer branding ?

Employer Branding to Attract Top Talent

Rezoomo

The impact employer branding has on your recruitment strategy is becoming more and more apparent every day. To increase the chances of a candidate being the right fit for your organisation, it is vital to effectively manage your employer brand. Employer Branding.

15 Resources to Help Your Talent Acquisition Career this #GlobalTADay

exaqueo

Recruiting can sometimes feel like a thankless job—and we know all about the time, effort, and heart that goes on behind the scenes into finding and keeping talent. Now, for the first time ever, there is a day set aside to celebrate recruiters, hiring managers, sourcers, and everyone who makes an impact on the talent acquisition (TA) profession. Contact exaqueo to learn more about our employer brand innovation, workforce research, and recruiting strategy offerings

6 Tips for Creating Great Employer Branding Content

Workology

How many of you feel or have felt there’s a problem with your employer branding content—albeit quality, quantity, frequency, or ROI? Creating great employer branding content takes human and financial resources — and time. Who are your brand ambassadors?

What Ails Talent Acquisition? A Shortage of Innovation

Brandon Hall

For the past few weeks, I’ve been hard at work analyzing results of Brandon Hall Group’s Talent Shortage and Hiring Practices Study. The survey garnered responses from 355 leaders in talent acquisition and human capital management working in 42 industries, spanning 31 countries.

4 reasons why employer branding and recruitment marketing is a great career choice

Stories Incorporated

Employer branding and recruitment marketing is a great career, in a new and growing field. Want to know exactly why choosing to work in the intersection of talent acquisition and marketing (talent marketing) is a fantastic idea? Blog Post

Learn how to Leverage Hiring and Retention for your Employer Brand - Sapling Blog

Sapling

When it comes to hiring and retention, your employer brand is a cornerstone that prospective and current employees will use to evaluate whether or not your company is the right place to work.

7 Employer Branding Strategy Tips

NextWave Hire

Employer branding is an important aspect of any talent acquisition team’s efforts to attract candidates and drive inbound recruiting. However, many companies still struggle to develop a strategy for their talent brand that is robust, but still executable. Career Pages are Key: Career pages are the number one resource candidates use to research your company according to Talent Board. This is a key aspect of your employer branding strategy.

8 Employer Brand Lessons Learned While Working with Agency Partners

exaqueo

On May 9, 2019, at the Employer Branding Strategies Conference ( #EBrandCon) , participate in a real, authentic discussion on how to get the most from your agency partners. Going it alone can be valuable when you’re short on resources, and long for talent. Perhaps there is a need for unbiased workforce research due to merger and acquisition (M&A) activity. It could be the need for niche expertise to breathe new life into stale talent attraction strategies.

Employer Branding Best Conferences to Attend

NextWave Hire

Here are a list of the top conferences that focus on topics related to employer branding: Content Creation, Social Recruiting, Talent Acquisition, Sourcing, etc. Employer Branding Strategies. The Employer Branding Conference. Strategic Talent Acquisition. LinkedIn Talent Connect. Employer Branding Day. The post Employer Branding Best Conferences to Attend appeared first on NextWave Hire Blog

Don’t Be Humble: Showcase Your Employer Brand Through Recruitment Marketing

Yello

These companies aren’t being humble when it comes to attracting talent: they want to work with the best of the best, and they want you to know it. There’s no reason your business can’t use the same kind of employer branding strategies to recruit and retain A-list employees.

Reinvent Your EVP

ViziRecruiter

That’s because these are commonly utilized statements incorporated in most organizations’ Employer Value Propositions. In the past, we have featured a blog that discusses the differences between EVPs and TVPs as well as the importance of each in Employer Value Propositions V.