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Revolutionizing Employer Branding: The Human-Centred Approach

Blu Ivy Group

As a global leader and pioneer in Employer Branding, Blu Ivy Group has been helping hundreds of clients from around the world over the past decade. Today, we are excited to share our refreshed brand look-and-feel that aligns with our human- centred approach to employer branding.

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Your (Possibly) Forgotten Employer Brand Ambassadors

exaqueo

Previously on the exaqueo blog, we talked about the five types of employees who will activate your employer brand, whether you want them to or not. The idea being that — while you want employees to be brand advocates, share your company’s story, and post photos — you need to provide them with training and resources, first.

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The Internet Is Ruining Employer Branding

Blu Ivy Group

This is why more and more companies are saying goodbye to traditional recruiting methods and adopting more progressive strategies that will give them a competitive advantage. . Enter the world of employer branding and recruitment marketing. Why Recruitment Marketing Alone Can Miss the Mark .

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9 Best Recruiting Certifications & Certificate Programs for 2024

Analytics in HR

We’ll take a look at recruiting certifications and certificate programs that can help you propel your career in recruitment further. Contents Why get a recruiting certification Best recruiting certifications 1. Recruiter Certifications – Association of International Recruiters (AIRS) 3.

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2024 Employer Brand & Culture Trends

Blu Ivy Group

Today I’m joined with Stacy Parker and Leandra Harris , the managing directors and co-founders of Blu Ivy Group , one of the world’s leading employer brand and recruitment marketing agencies. Stacy: Employer branding is really the perception of an organization as a place to work.

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How To Create Job Postings That Boost Your Employer Brand

Blu Ivy Group

In that moment, your posting must not only highlight the job, perks and individual rewards, but also serve as a highly compelling employer brand platform. To help offer clarity on job posting best practices in employer branding, we’ve gathered some of our employer brand professionals’ top recommendations here.

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Using social media for hiring: how to get it right

cipHR

Music streaming service Spotify has been known to use playlists to engage candidates (one recruiter at the company even used a playlist to make a job offer ), while retailers might ask shopfloor workers to make a short video of them in their role and post it to Instagram.