Blu Ivy Group

MARCH 28, 2024

Are you ready to transform your organization’s culture and employer brand into a magnetic force that attracts the best talent? In the latest episode of Blu Thread Conversations, we delve deep with Jackie Whitson and Tess MacLeod from ATB Financial , a company that has mastered the art of employer branding.

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Blu Ivy Group

FEBRUARY 15, 2024

Welcome back to our exploration into the transformative realm of employer branding analytics. In our last blog, we explored the challenges faced by CHROs in HR analytics, the importance of real-time metrics, and the evolving landscape of employee expectations.

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Extensis

DECEMBER 20, 2023

Many seasoned leaders are retiring, and their successors may benefit from training to help them become even more impactful in their new roles. AI-powered HR tools can help organizations make decisions and manage their workforces more effectively. Take, for instance, the role AI plays in recruiting.

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Blu Ivy Group

FEBRUARY 8, 2024

I’ve grappled with the intricacies of analytics, juggling multiple tools, and facing the perpetual challenge of showcasing the value of people strategy amidst economic uncertainties. Now, let’s delve into the game-changing realm of employer branding analytics—a puzzle that has left many of us scratching our heads.

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Blu Ivy Group

JANUARY 18, 2024

Note: the following blog is an adaptation from Blu Thread Conversation podcast where we weave a powerful narrative at the intersection of people, culture and performance. But before we get into that, can you help level set on the past year and maybe define some of the differences between employer brand and recruitment marketing.

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Extensis

NOVEMBER 9, 2023

Understanding their distinctions can help businesses align goals, implement targeted development programs, and unlock the full potential of their employees and organization. Companies today are increasingly recognizing that their most valuable assets are not just their products and services, but the people behind them.

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Blu Ivy Group

JANUARY 26, 2022

Every year, we take a look at our top-performing blog posts of the year. And every year, we find ourselves surprised by how perfectly the list manages to encapsulate the current moment in employer branding. How to Build Your Employer Brand Plan for 2022. Global Employer Brand Trends of 2021.

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Stories Incorporated HR

APRIL 5, 2022

In Vivid Color: Real Employee Photography Reveals Your Employer Brand. Experts from Stories Incorporated and exaqueo show you why real employee images and stories are critical to communicating a strong employer brand. Christine Temple Gaspar Chief Consulting Officer exaqueo. Employer Brand Strategist exaqueo.

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Blu Ivy Group

AUGUST 25, 2022

It’s time to add another chapter to your company’s Brand Bible: Your employer brand strategy. In the age of the Great Resignation, the Great Attrition and Glassdoor, it’s never been more important for organizations to have the kind of employer brand strategy that will attract the best and brightest talent to your company.

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Hppy

MARCH 27, 2018

But companies need to brand themselves as well—not just for customers, but to attract the best possible candidates. We’ve already explored some of the branding mistakes and pitfalls that companies often encounter. Keep your company’s blog updated regularly with photos, videos or testimonials that show how enjoyable it is to work there.

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Analytics in HR

JUNE 7, 2021

An employer branding strategy can give your organization a powerful competitive edge in recruiting and retaining the best employees. So how can you build a solid employer branding strategy for your business? What is employer branding? How does employer branding help your company?

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Blu Ivy Group

JULY 6, 2022

In a climate where attracting, engaging, and retaining talent is constantly top of mind, many companies are looking to revamp and refresh their employer brand and employee value proposition as a means of communicating and advocating their preference and desirability in the talent market. Blog Author. Jenni Lamb.

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HR Bartender

JUNE 28, 2018

A few weeks ago, I wrote about the PESO Model and how it can help frame your recruitment marketing strategy. Back in the old days, we called that kind of strategy “post and pray”. We need to be well-educated on terms of service, privacy settings, and permissions when it comes to social media. Today we can do a lot better.

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HR Shelf

DECEMBER 27, 2021

The talent acquisition teams in most organizations now comprehend the significance of employer branding. However, creating the most effective employer branding strategies is something numerous associations actually battle to get right. Why is Employer Branding Important? Advertisement.

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Blu Ivy Group

JANUARY 30, 2024

The war for talent in recent years has led to an increased focus on Employer Branding and the Employee Value Proposition as companies bid to compete with the very best to attract high performing candidates. The employer brand is the responsibility of all executives, not just those from HR.

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Blu Ivy Group

JULY 19, 2023

This year, there is a resurgence in the volume of companies who are making visits to campuses across the country a key part of their talent attraction strategy. Students crave an employer who will align with their personal values and offer plenty of growth opportunities. Today’s students seek more than just a job.

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Blu Ivy Group

APRIL 27, 2022

We genuinely believe that all organizations can benefit from employer branding content. Enterprise organizations can assemble a whole dedicated employer branding content team and have the budget to hire photographers, videographers, designers, and writers to bring this work to life. Mid-sized organizations (i.e.,

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Blu Ivy Group

JANUARY 21, 2021

As employer brand strategy grows in its importance and scope, it can be hard for leaders in the space to be certain of where to focus. As many practitioners in the employer brand and experience space know, it is quite easy to battle competing stakeholder priorities and as a result get pulled into several disparate directions. .

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Blu Ivy Group

SEPTEMBER 18, 2023

As you start to consider and plan for your employer brand investment for 2024, one of the most important steps towards evolving your human-centred EVP journey, is the stakeholder work of bringing your HR, Marketing, and Operational teams together. For many, 2023 has been a year filled with uncertainty of what lies ahead economically.

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Blu Ivy Group

JUNE 21, 2023

One strategy that has gained momentum is the implementation of an employer brand ambassador program. This program involves engaging employees as brand advocates, empowering them to share their positive experiences and promote the organization’s values and culture. Firstly, it enhances employer branding efforts.

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Qualigence Blog

APRIL 24, 2024

This scenario underlines the criticality of adopting innovative recruiting strategies. Attracting top talent construction requires a comprehensive strategy. Key tactics for attracting top talent include: Building a strong employer brand to showcase company culture and growth opportunities.

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Blu Ivy Group

SEPTEMBER 19, 2022

What does this mean for your employer brand? Employees that leave can be terrific brand ambassadors for your company. Blog author: Manda Cuthbertson. Director, Employer Brand & Culture. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

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Qualigence Blog

APRIL 4, 2023

Employer branding is now a make-or-break feature of a successful recruiting strategy. Unfortunately, a lot of marketers AND recruiters don’t know how to create a brand that stands out from the crowd. With every company now leveraging employer branding, you have to go the extra mile to truly differentiate yourself.

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Ongig

JULY 1, 2019

Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. Employer Review Sites. In 2017 we wrote a blog post on how to build a killer talent community. Start a company career blog.

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Blu Ivy Group

NOVEMBER 16, 2023

The energy and passion from my colleagues, prospects, and clients helps drive personal pursuit to make the world of work a more human-focused place. I always walk away from web-based coffee, collaboration, strategy, or sales sessions revitalized to tackle my daily tasks and continue my mission to make work more human-centric.

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Stories Incorporated HR

JUNE 30, 2022

Organizational storytelling for employer brand is a forward-thinking strategy for showing talent audiences what it’s really like to work at a company. Employer brand specialists serve the world in hugely essential ways. And, they help candidates make decisions that improve their lives. .

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Stories Incorporated HR

MARCH 8, 2022

On this blog, the Stories Inc. team strives to continuously share with our community the most up-to-date and best employer branding resources for your own content creation strategies. 12 Leading Storytelling Strategies for 2022. 12 Leading Storytelling Strategies for 2022. The Best Company Careers Blogs.

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Ongig

AUGUST 1, 2022

Creating solid employer branding (EB) is essential. Here are 4 employer branding solutions to set you up for success. Ongig is one of the must-have employer branding solutions. The software helps you create job descriptions that are engaging, accurate, and unbiased. Awario – For Brand Monitoring.

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hrQ

MARCH 21, 2023

After revamping its employer brand, the company did a better job of retaining and satisfying talent. Share information about which skills could transfer to other roles, and help employees look for bridge jobs to transition to other positions. Step 5: Communicate your external employment brand.

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Blu Ivy Group

OCTOBER 4, 2023

An Employee Value proposition helps tell that story to talent and potential candidates. An EVP is instrumental in helping organizations rally their teams and inspire people to join, stay, and give their best. This blog offers a path through the four development stages of a holistic and Human-Centred EVP.

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Blu Ivy Group

FEBRUARY 4, 2021

In this blog we are highlighting one of our clients, Sephora Canada, who was recently recognized by Forbes as one of Canada’s 2021 Best Employers and took home both Gold and Silver in the 2020 Canadian HR Awards for best Learning and Development Strategy and Best Canadian HR Team in the Retail space.

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MP Wired For HR

MARCH 14, 2024

Eleven Common Payroll Mistakes: Critical Strategies for Prevention, Part 1 March 14th, 2024 Share on Twitter Share on Twitter Share on Facebook Share on Facebook Share on LinkedIn Share on LinkedIn Share via Email Share via Email Every business owner knows the payroll process is one of their most critical responsibilities.

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Tandem HR

MARCH 21, 2023

Two critical elements of your company’s brand are your product or service’s value proposition and your reputation. Your employer brand plays a substantial role in your overall brand reputation. Developing a strong employer brand is just as important as building a compelling consumer brand.

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Skillate

FEBRUARY 26, 2021

What is Employer Branding? An employer brand refers to your organization's image as an employer in the eyes of job seekers and current employees. Building a good employer brand needs a good employer branding strategy that helps attract and retain top talent in your organization.

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Business Management Daily

DECEMBER 12, 2022

Possessing a strong employer brand can be the difference between landing top talent and struggling to fill open positions. Especially in times of low unemployment, employers need every edge possible. Employer branding initiatives typically take place through a variety of outlets. Wegmans Food Markets.

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Stories Incorporated HR

APRIL 6, 2022

The best employer branding videos, all featuring employee stories for activating employer brand and revealing real culture. Employee stories are the best tools for activating your employer brand across channels and bringing your employee value proposition (EVP) to life. Reading Time: 9 minutes.

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COATS Staffing Software

AUGUST 1, 2023

Start with a better set of strategies—one that will help your staffing firm succeed, regardless of what happens in the economy. It’s packed with proven methods to help you minimize sales losses, accelerate recovery, and drive growth. PPC (Pay-Per-Click advertising can help you reach the right audience at the right time.

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