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Top 3 Things Clients Wish They Knew About Employer Branding (Before They Started)

Blu Ivy Group

There are two common requests that we get for employer branding services. They want programmatic ads, search engine marketing (SEM), career pages; the digital marketing tools will help them amplify their brand awareness and fill their roles – now. . Research can’t be a checkbox activity.

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Ensure Your Employer Brand Engages Returning Parents

Blu Ivy Group

After daily performances of “This Little Piggy” and “The Itzy Bitzy Spider” the idea of work conversations with adults can feel intimidating and unfamiliar. I loved and leaned into being a full-time mom, and keeping up with daily corporate news, industry reports, business challenges and trends was challenging.

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The Fundamentals of Building a Strong Employer Brand Strategy

Blu Ivy Group

It’s time to add another chapter to your company’s Brand Bible: Your employer brand strategy. In the age of the Great Resignation, the Great Attrition and Glassdoor, it’s never been more important for organizations to have the kind of employer brand strategy that will attract the best and brightest talent to your company.

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Navigating Talent Recruitment Needs in Manufacturing and Skilled Labor Industries: A Guide for HR Leaders

Blu Ivy Group

We’ve been reading the headlines and economic reports over the last few years and now is the time for organizations to refresh, relook, and invest in their employer brand strategy and recruitment marketing strategies. over the next two years, which amounts to an increase in 2% of current manufacturing employment levels.

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Strategic Human Resource Management (SHRM): How to get started

Achievers

Reaching and sustaining a high level of success requires HR personnel who plan and execute initiatives that align with your most pressing organizational goals and needs, while ensuring that employee input is actively solicited and acted upon before issues become too big to handle.

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The Workplace Privileges We Rarely Talk About

Blu Ivy Group

For example, a 2021 report analyzed 240 tech companies that made Black Lives Matter pledges or statements and found that they had 20% fewer Black employees than companies that didn’t make similar pledges and statements. As we know, great employer brands don’t just have EVPs or Diversity Value Propositions.

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Organizational Culture 101

Blu Ivy Group

The pandemic continues to change our world of work , and within it, the culture of organizations. As leaders strive to find the most effective ways to coach and build high-performing teams, we wanted to revisit some of the basics of organizational culture. . Why should you care about culture? But what is culture?