article thumbnail

How to Optimize Your Recruitment Marketing Budget for Success

PandoLogic

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

article thumbnail

TransfoRM Recruitment Marketing Conference! Sign Up Today!

The Tim Sackett Project

The World’s largest Recruitment Marketing Conference is Back for 2021! For the 5th year, I”ll be the Emcee for this event, and I’ll also be bringing you the 4th edition of my popular walk & talk series “Recruitment Marketing Bootcamp” and in this episode, I’ll be discussing AI in Recruitment.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 10 tips for the best diversity and inclusion recruitment marketing

Stories Incorporated HR

The best diversity and inclusion recruitment marketing and culture content features employee stories as proof. Candidates trust a company’s employees’ words 3 x more than other company statements when looking for credible information on what it’s like to work at that company (Edelman Trust Barometer, 2019).

article thumbnail

What Is Talent Relationship Management? The Process in 7 Steps

Analytics in HR

Recruitment marketing : Marketing strategies to promote employer brand, company culture, and job opportunities, which include content marketing, social media marketing, and online advertising. Data analytics: Monitor candidate interactions so HR can make data-backed decisions to improve overall recruiting strategy.

article thumbnail

Maximize your return-to-work plans for great recruitment marketing content

Stories Incorporated HR

It’s the best recruitment marketing content you can create right now. Great recruitment marketing content also anticipates and answers questions candidates have. They engaged third party research firms for data that would inform their own decisions on what their return-to-work plans should be. Here’s why and how.

article thumbnail

Why you need a recruitment marketing agency for content (even if you have an in-house team)

Stories Incorporated HR

We recently welcomed Shannon Edwards to the team as a Project Manager, Content Strategist and Diversity and Inclusion subject matter expert. Here’s advice from Shannon on why you need a recruitment marketing agency for content — namely, Stories Incorporated — for your next employer branding and recruitment marketing videos and stories.

article thumbnail

Important Recruiting Trends Your HR Team Needs to Know

Hppy

Diversity, Equity, and Inclusion Diversity, equity, and inclusion (DEI) might not be something you’ve considered in the past. Yet, diversity can often be paramount to business success. However, seeking a more diverse workforce might have the opposite effect. Recruitment Marketing The labor market is fierce.