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How To Build a Strong Employer Brand

Everwise

You’re probably familiar with the basic concepts around branding — whether it’s personal branding or organization-wide branding. But what about employer branding? Done well, employer branding can be a powerful tool , but done poorly, it can harm the employer as a whole. It won’t, she says.

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An Employer’s Guide to Volunteer Time Off (VTO) Policies

Extensis

This guide equips small business leaders with the necessary knowledge to launch a VTO program and steers them toward helpful resources. businesses offered community volunteer programs, up from 40% in 2014—and for good reason. This not only helps in building camaraderie but also enhances your employer branding.

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3 tips for recruiting recent college grads

Ceridian

By Maurice Fernandes, Manager of Employment Brand & Social Media at Ceridian. As the generations making up the majority of today’s workforce begin to shift, so must the recruiting strategies of employers. In a recently conducted survey of 2016 U.S. Make learning a priority.

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How can Direct Sourcing Significantly Reduce your Program Spend?

LiveHire

Not surprisingly, 60% of organizations surveyed by Staffing Industry Analysts , are aiming to prioritize direct sourcing in the next couple of years in response to their rising contingent workforce demands. Talent is directly sourced and the employer brand is leveraged to attract the best talent using a candidate-centric experience.

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How to Build a Strong Employer Brand Image

Cronofy

There are many benefits to having a strong employer brand. 75% of job seekers say that an employer’s brand is a deciding factor when applying for a job. That’s 3 out of 4 qualified candidates that you could be missing out on because of a poor employer brand. Create a positive candidate experience.

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HR Leaders, It's Time to Shape the Future of CSR

Cornerstone On Demand

Like so many buzzwords, corporate social responsibility —or helping the environment and society beyond what regulators require—has come of age. And a 2014 study found that a company's corporate volunteerism program ranked third in importance to millennials. What does this mean for HR professionals?

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SHIFT BLOG SERIES: What Employer Brand Can Learn from Consumer Brand Comebacks

exaqueo

Both of the brands we will be discussing in this blog post understand the importance of remaining true to their identity, having a strong connection to their roots, and relying on authenticity. PBR was pushed aside by big brands with big budgets. Employer brand takeaways Lesson #3 : Avoid trying to cater to everyone.