Building an Employee-Centric Brand
Engage2Excel
DECEMBER 13, 2023
Changes in today’s workforce attitudes require a reassessment of strategies for engaging employees and candidates.
employee-branding 
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What is employee recruitment? Stages, channels, and strategies
Achievers
DECEMBER 11, 2023
Highly motivated, innovative, experienced employees will consistently outperform the competition and drive increased revenue. Disengaged employees who lack the qualifications needed for their role – or who are a poor fit for your organizational culture – will instead contribute little before looking for opportunities elsewhere.
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Trending Sources
How to Build Employer Branding: A Strategy for the Employee Lifecycle
Intoo USA
MARCH 31, 2021
Every interaction a potential or existing employee has with you is an opportunity to strengthen your brand—or weaken it. The employer-employee relationship is based not only on touchpoints or milestones such as job offers, reviews, promotions, layoffs, and exit interviews, but also on all the moments in-between.
How To Turn Employees Into Brand Advocates
6Q
MARCH 29, 2023
Several factors are leading to the rise of employees as brand advocates. One of the main reasons is the increasing use of social media, which allows employees to share their thoughts and experiences with a wide audience easily. What is employee advocacy?
Recruit and Retain New Blue-Collar Talent
Advertiser: Paycor
Blue-collar jobs have a branding problem. Learn how to attract, engage, and retain blue-collar employees, helping them build meaningful careers – and support your company’s goals. One company, GEON, partnered with Paycor to find the solution.
Employee Branding: Creating a Strong Company Culture
HR Digest
JULY 28, 2023
In today’s world, having a strong employer brand is not enough. To attract and retain top talent , companies need to focus on employee branding as well. But what is employee branding, and how is it different from employer branding? What is Employee Branding? What is Employee Branding?
How to Build Employer Branding: A Strategy for the Employee Lifecycle
Intoo USA
MARCH 31, 2021
Every interaction a potential or existing employee has with you is an opportunity to strengthen your brand—or weaken it. The employer-employee relationship is based not only on touchpoints or milestones such as job offers, reviews, promotions, layoffs, and exit interviews, but also on all the moments in-between.
Employer Branding: Take Your Brand From 0 - 60
Speaker: Tiffany Lee, Head of Global Employer Brand, HomeAway
So, you just discovered employer branding, but implementing it seems harder than fitting into your skinny jeans after Thanksgiving dinner. Tiffany Lee, Head of Global Employer Brand for HomeAway, will show you how to kick start your employer brand with easy tips you can implement today.
The Talent War: Are You In It to Win It?
Speaker: Caroline Vernon, Director of Sales, CareerArc
For the past decade, social media and employer review sites have granted the workforce unprecedented influence in shaping employment brand, with the ability to change brand sentiment in real-time. Protect your employer brand. In this webinar, you will learn how to: Communicate effectively with candidates. March 20, 2019 9.30
Four Generations, One Culture
Speaker: Lilian Bazell, Co-Founder, MEZA Inside
We are also witnessing a shift in mindset where most leaders started to realize the importance of employee experience, communication, and a strong culture to attract and retain the best people. Strategies for communicating effectively with employees of all generations. You’ll learn….
Employee Wellbeing & DEI: Supporting Inclusivity Throughout the Employee Life Cycle
Speaker: Catherine Mattice - Culture Consultant, Business Coach, Strategic HR Expert
Employees go through a variety of experiences from the day they start at an organization to the day they leave an organization. In other words, employee wellbeing has a significant influence on organizational success. Assess current retention practices for inclusivity and adjust accordingly in order to decrease employee turnover.
Using the Candidate Experience to Gain a Competitive Advantage
Speaker: Kevin W. Grossman, TAS, HCS | Talent Board and the Candidate Experience (CandE) Awards President
For the past few years, employers have been plagued by erratic hiring and employee turnover. Recruiters are stressed as a result of the numerous strategies for recruiting, hiring, and retaining employees.
Two Sides of the Same Coin: Recruiting & Retention
Speaker: Caitlin MacGregor, CEO and Co-Founder of Plum
Authentic employer branding is reflected in recruitment and retention efforts. Failing to modernize an organization’s approach to attracting and retaining talent by focusing on candidate and employee experiences could result in quiet quitting, turnover, vacancies, and lost opportunities that have the potential to impact overall profitability.
Employer Branding: Employer Branding Without Employee Advocacy is a Chocolate Teapot
Speaker: Charu Malhotra, Global Head of Talent Attraction and Employer Branding, Ferrero
Employer Branding without employee advocacy is simply advertising, candidates and consumers are demanding more for their attention in this increasing fragmented,noisy digital world. People buy into people, this has always been true and advocacy is way of amplifying this basic human need to trust others.
Living Your Brand Promise in Your Employee Experience
Speaker: Kathy Steele, CEO, Red Caffeine
Unemployment is low, competition for talent is high and losing a good employee is very costly. So what makes employees stay? Most organizations focus their branding campaigns and budgets on prospects and customers, but neglect to invest in communications that align and engage their workforce. And more!
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