The Average B2B Lead Conversion Rates: B2B Benchmarks for 2023
Lusha
MARCH 13, 2023
In a survey published in 2020 , Attest explored answers to that question. When starting a project, attacking a new marketing channel, planning a campaign, or even just checking you’re still on the right track, you need to be aware of some key B2B benchmarks for your industry. Keep reading. B2B services 2.7% Software / SaaS 1.1%
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